Updated 2026-02-01

Best Email Marketing Tools for Commercial Cleaners

Win more contracts, build property manager relationships, and grow your commercial cleaning business with the right email marketing platform.

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Commercial cleaning is a relationship business. Property managers, office managers, and facility directors choose cleaning companies they trust. Email marketing keeps you top of mind when contracts come up for bid. Nurture prospects, communicate with current clients, and generate referrals systematically. Here are 13 email marketing platforms that work for commercial cleaning companies.

Why Commercial Cleaners Need Email Marketing

Nurture Long Sales Cycles

Commercial cleaning contracts do not happen overnight. Email sequences keep you in front of prospects for months until they are ready to switch.

Build Property Manager Relationships

Property managers control multiple buildings. Stay connected so they think of you when new opportunities arise.

Communicate with Current Clients

Regular updates about your team, services, and quality commitment reinforce why they chose you.

Generate Referrals

Happy clients refer other businesses. Systematic email follow-up makes referral requests consistent.

13 Best Email Marketing Tools for Commercial Cleaners

Our Top Pick for Commercial Cleaners
#1
Sequenzy

AI-powered email marketing for service businesses.

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Best for
Commercial cleaners wanting automated business development
Pricing
$29/month for 50,000 emails

Pros

  • AI writes service sequences
  • Simple interface
  • Pay per emails sent
  • Direct founder support

Cons

  • Launched in 2025, less track record
  • No built-in SMS
  • Fewer templates
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#2
Mailchimp

Popular platform with broad integrations.

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Best for
Commercial cleaners wanting a familiar platform
Pricing
Free up to 500 contacts, then $13-350/month

Pros

  • Many templates
  • Broad integrations
  • Strong deliverability
  • Good analytics

Cons

  • Gets expensive
  • Not B2B focused
  • Support declined
  • Interface overwhelming
See Full Comparison
#3
Constant Contact

Reliable with phone support.

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Best for
Commercial cleaners wanting phone support
Pricing
From $12/month for 500 contacts

Pros

  • Easy to use
  • Phone support
  • Reliable
  • Simple interface

Cons

  • Limited automation
  • Templates dated
  • Higher prices
  • Basic segmentation
See Full Comparison
#4
ActiveCampaign

Powerful automation for B2B sales.

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Best for
Large commercial cleaning companies
Pricing
From $29/month for 1,000 contacts

Pros

  • Excellent automation
  • CRM included
  • Lead scoring
  • Great for B2B

Cons

  • Learning curve
  • Complex interface
  • Price jumps
  • Overkill for small companies
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#5
Brevo

Good value with SMS included.

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Best for
Budget-conscious cleaning companies
Pricing
Free up to 300 emails/day, then from $25/month

Pros

  • Good value
  • SMS included
  • Generous free tier
  • Good automation

Cons

  • Daily limits
  • Support slow
  • Limited B2B features
  • Branding on free
See Full Comparison
#6
MailerLite

Clean and affordable for newsletters.

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Best for
Commercial cleaners wanting simplicity
Pricing
Free up to 1,000 subscribers, then from $10/month

Pros

  • Very affordable
  • Clean interface
  • Landing pages
  • Generous free tier

Cons

  • Strict approval
  • Limited automation
  • Basic reporting
  • Not B2B focused
See Full Comparison
#7
HubSpot

Enterprise B2B marketing platform.

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Best for
Large cleaning companies with sales teams
Pricing
Free basic, paid from $50/month

Pros

  • Full CRM
  • B2B focused
  • Great reporting
  • Sales tools

Cons

  • Expensive
  • Complex setup
  • Overkill for small teams
  • Lock-in risk
See Full Comparison
#8
GetResponse

All-in-one marketing platform.

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Best for
Commercial cleaners wanting all-in-one
Pricing
From $19/month for 1,000 contacts

Pros

  • Landing pages
  • Webinar hosting
  • Automation
  • Good value

Cons

  • Busy interface
  • Not cleaning-specific
  • Support varies
  • Features scattered
See Full Comparison
#9
AWeber

Simple and reliable for newsletters.

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Best for
Commercial cleaners wanting reliability
Pricing
Free up to 500 subscribers, then from $15/month

Pros

  • Reliable
  • Simple
  • Good support
  • Track record

Cons

  • Dated
  • Limited automation
  • Basic templates
  • Little innovation
See Full Comparison
#10
Drip

E-commerce focused but can work for B2B.

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Best for
Cleaning companies selling products
Pricing
From $39/month for 2,500 contacts

Pros

  • Revenue tracking
  • Strong automation
  • Analytics
  • Segmentation

Cons

  • E-commerce focused
  • Expensive
  • Not B2B focused
  • Overkill for services
See Full Comparison
#11
ConvertKit

Built for creators, not service businesses.

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Best for
Cleaning industry content creators
Pricing
Free up to 1,000 subscribers, then from $29/month

Pros

  • Great newsletters
  • Clean interface
  • Tag automation
  • Creator community

Cons

  • Not B2B focused
  • Minimal design
  • No CRM
  • Limited business features
See Full Comparison
#12
Moosend

Budget-friendly with good features.

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Best for
Very price-conscious cleaning companies
Pricing
From $9/month for 500 subscribers

Pros

  • Very affordable
  • Good automation
  • Responsive support
  • Landing pages

Cons

  • Less known
  • Limited integrations
  • Smaller templates
  • Not B2B focused
See Full Comparison
#13
Campaign Monitor

Professional templates for branded emails.

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Best for
Cleaning companies prioritizing design
Pricing
From $9/month for 500 contacts

Pros

  • Professional templates
  • Great branding
  • Reliable delivery
  • Clean look

Cons

  • Contact pricing
  • Limited automation
  • Gets expensive
  • Not B2B focused
See Full Comparison

Feature Comparison

FeatureSequenzyActiveCampaignMailchimpConstant Contact
Prospect nurture sequences
Client communication
AI content
CRM integration
Basic
Automation
Basic
Landing pages
Free tier

Email Sequences Every Commercial Cleaner Needs

These are the essential automated email sequences that will help you grow your business and keep clients coming back.

Prospect Nurture Sequence

Trigger: When prospect requests quote

Nurture prospects until they are ready to sign.

Immediately
Your cleaning quote from {{company_name}}

Send quote. Introduce your services and team.

Day 3
Why businesses choose {{company_name}}

Differentiators. Testimonials. Quality commitment.

Day 7
Questions about our cleaning services?

Address common concerns. Invite conversation.

Day 14
Still looking for a cleaning partner?

Follow up. Updated availability. Special offer if applicable.

New Client Welcome

Trigger: When new contract signed

Welcome and onboard new cleaning clients.

Immediately
Welcome to {{company_name}}, {{first_name}}!

Welcome. Service start date. Key contacts.

Day 3
What to expect from our cleaning team

Service schedule. Quality standards. How to reach us.

Day 14
How is everything going?

Check in. Gather feedback. Address any concerns.

Quarterly Client Update

Trigger: Every quarter

Keep clients informed and engaged.

Quarterly
{{quarter}} Update from {{company_name}}

Service improvements. Team updates. New services available.

Referral Request

Trigger: 6 months after service start

Ask satisfied clients for referrals.

6 months
Know someone who needs cleaning services?

Referral request. What makes a good referral. Appreciation.

Create These Sequences with AI

How to Choose the Right Email Tool

B2B capabilities. Look for longer nurture sequences and professional templates.

CRM integration. Your email platform should work with your sales tracking.

Simplicity for your team. Cleaning companies do not have marketing departments. Choose user-friendly tools.

What Works for Commercial Cleaners

Consistency wins contracts. Regular communication keeps you top of mind when contracts renew.

Quality speaks volumes. Testimonials, results, and attention to detail differentiate you from competitors.

Relationships matter. Property managers control multiple buildings. Build lasting relationships.

Getting Started

  1. Import your current prospect and client contacts
  2. Set up prospect nurture automation
  3. Create new client welcome sequence
  4. Plan quarterly client updates

Start simple and expand later.

Frequently Asked Questions

Follow up regularly until they say no or sign. Monthly minimum during nurture. Be helpful, not pushy.

Service quality examples, testimonials, before-and-after photos, and industry expertise. Build trust with every email.

Collect emails from quote requests. Network at property management events. Cold email with value offers. Website lead magnets.

Yes. Clients need service updates and relationship maintenance. Prospects need trust building and value demonstration.

Share your quality standards, team training, and attention to detail. Testimonials and results speak loudly.

Open rates, reply rates, and ultimately signed contracts. Track which emails generate the most qualified responses.

Ask after confirming client satisfaction. Make it easy to refer. Thank referrers promptly. Consider referral incentives.

Yes. Prospect nurture, client onboarding, and quarterly updates can all be automated. Personal touches still matter for closing deals.

Be specific and professional. 'Your cleaning quote' or 'Quarterly update from {{company}}' work well. Avoid spam trigger words.

Stay in touch consistently. Demonstrate quality and professionalism. Be ready when their current provider disappoints.

Ready to grow your commercial cleaner practice?

Start your free trial today. Set up your first email sequence in minutes with AI-powered content generation.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com