Pricing

Pay for emails sent.
Nothing else.

Unlimited contacts and sending domains on every plan. Start free with 2,500 emails/mo, upgrade when you're ready.

FreeStart free · upgrade anytime

All features included.Pay only for emails you send.

Monthly volume

2.5k emails
MonthlyYearly
$0 per mo

All features included

  • Unlimited contacts
  • No daily email limit
  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • 1 landing page
  • Unlimited team members
  • Goal tracking & revenue attribution
  • Unlimited lists and segments
  • Payment integrations (Stripe · Paddle · Lemon Squeezy)
  • API, MCP, and CLI access
  • Unlimited sending domains
  • SPF, DKIM, and DMARC
  • Deliverability monitoring
  • Send time optimization
  • A/B testing
  • No "Sent with Sequenzy" watermark
  • Personal founder support

Add-on

SMS & MMSBeta

Text your subscribers from the same automations that send your email - with a dedicated US/Canada toll-free number.

  • Send SMS & MMS steps from your automations
  • Dedicated US & Canada toll-free number, provisioned for you
  • Consent, STOP handling, and quiet hours built in
  • Click tracking with revenue attribution, same as email
+$16 per moadd-on

1,000 credits every month included in the add-on

Plans start at $19/mo, so email + SMS together is $35/mo and up.

1,000 SMS/mo

Volume rate: $0.0160 / SMS

Estimated for1 credit per text

Available on any paid plan.

Start with SMS
Included Features
148 capabilities

A full email platform, not a thin sender

Email volume sets the price. The product surface stays broad: sending, automation, commerce, analytics, AI workflows, and developer tools all live in one place.

FeatureFree2.5k emails/moPro15k-5M emails/moEnterpriseCustom volume
Plan Essentials

Unlimited contacts

IncludedIncludedIncluded

Unlimited sending domains

IncludedIncludedIncluded

Unlimited lists and segments

IncludedIncludedIncluded

API, MCP, and CLI access

IncludedIncludedIncluded

No daily email limit

IncludedIncludedIncluded

Deliverability monitoring

IncludedIncludedIncluded

Remove "Sent with Sequenzy" watermark

Paid plans

IncludedIncluded
Email Infrastructure

Unlimited sending domains

IncludedIncludedIncluded

Automated DNS verification

IncludedIncludedIncluded

SMTP relay support

IncludedIncludedIncluded

Dedicated IP pools

Paid plans

IncludedIncluded

Managed sending infrastructure

IncludedIncludedIncluded

Bounce handling (temporary & permanent)

IncludedIncludedIncluded

Complaint tracking

IncludedIncludedIncluded

Email authentication (SPF, DKIM, DMARC)

IncludedIncludedIncluded

Deliverability monitoring

IncludedIncludedIncluded

Sender reputation monitoring

IncludedIncludedIncluded
Transactional API

REST API for transactional emails

IncludedIncludedIncluded

Template-based sending

IncludedIncludedIncluded

Direct HTML/text sending

IncludedIncludedIncluded

Variable substitution

IncludedIncludedIncluded

File attachments

IncludedIncludedIncluded

Bounce validation before send

IncludedIncludedIncluded

Rate limiting & throttling

IncludedIncludedIncluded
Campaigns & Broadcasting

Bulk email campaigns

IncludedIncludedIncluded

Scheduled sending

IncludedIncludedIncluded

Send time optimization (STO)

IncludedIncludedIncluded

A/B testing

IncludedIncludedIncluded

AI-generated campaigns

IncludedIncludedIncluded

Automatic UTM tracking

IncludedIncludedIncluded

Campaign pause/resume

IncludedIncludedIncluded

Auto-pause on high bounce rates

IncludedIncludedIncluded

Multiple sender profiles

IncludedIncludedIncluded

Target by lists or segments

IncludedIncludedIncluded

SMS & MMS add-on

$16/mo incl. 1,000 credits$16/mo incl. 1,000 credits
AI & Agent Workflows

AI-generated email sequences

IncludedIncludedIncluded

AI campaign drafts

IncludedIncludedIncluded

Brand voice writing assistance

IncludedIncludedIncluded

Subject line variants

IncludedIncludedIncluded

MCP server for AI assistants

IncludedIncludedIncluded

Natural-language subscriber operations

IncludedIncludedIncluded

Draft handoff into Sequenzy

IncludedIncludedIncluded
Automation Engine

Visual automation builder

IncludedIncludedIncluded

Event-triggered workflows

IncludedIncludedIncluded

List-triggered automations

IncludedIncludedIncluded

Tag-based triggers

IncludedIncludedIncluded

Inactivity triggers

IncludedIncludedIncluded

Time-based delays

IncludedIncludedIncluded

Conditional branching

IncludedIncludedIncluded

Wait for event nodes

IncludedIncludedIncluded

Webhook actions

IncludedIncludedIncluded

A/B test within automations

IncludedIncludedIncluded

Stop conditions

IncludedIncludedIncluded
Commerce Automations

Shopify integration

IncludedIncludedIncluded

WooCommerce plugin integration

Beta

IncludedIncludedIncluded

Product catalog sync

IncludedIncludedIncluded

Customer and order sync

IncludedIncludedIncluded

Abandoned cart recovery

IncludedIncludedIncluded

Post-purchase sequences

IncludedIncludedIncluded

Back-in-stock notifications

IncludedIncludedIncluded

Replenishment reminders

IncludedIncludedIncluded

Purchase-based segments

IncludedIncludedIncluded

Win-back campaigns for lapsed buyers

IncludedIncludedIncluded
Reply Tracking & Inbox

Inbound email capture

IncludedIncludedIncluded

Reply tracking

IncludedIncludedIncluded

Conversation threads

IncludedIncludedIncluded

Team inbox

IncludedIncludedIncluded

Auto-forward to team email

IncludedIncludedIncluded

Internal notes

IncludedIncludedIncluded

Conversation status (open/closed)

IncludedIncludedIncluded

Unread tracking

IncludedIncludedIncluded
Analytics & Tracking

Real-time email tracking

IncludedIncludedIncluded

Open tracking

IncludedIncludedIncluded

Click tracking

IncludedIncludedIncluded

Unsubscribe tracking

IncludedIncludedIncluded

Bounce analytics

IncludedIncludedIncluded

Complaint tracking

IncludedIncludedIncluded

Per-campaign metrics

IncludedIncludedIncluded

Engagement scoring

IncludedIncludedIncluded

UTM click attribution

IncludedIncludedIncluded

Time-range filtering

IncludedIncludedIncluded

Enterprise-grade analytics

IncludedIncludedIncluded
Goals & Attribution

Custom goal tracking

IncludedIncludedIncluded

Revenue attribution

IncludedIncludedIncluded

Configurable attribution windows

IncludedIncludedIncluded

Open/click attribution

IncludedIncludedIncluded

Per-email conversion tracking

IncludedIncludedIncluded

Goal metrics dashboard

IncludedIncludedIncluded
Subscriber Management

Custom attributes (MRR, plan, etc.)

IncludedIncludedIncluded

Tags & labels

IncludedIncludedIncluded

Multiple lists/audiences

IncludedIncludedIncluded

Subscriber search

IncludedIncludedIncluded

Bulk CSV import

IncludedIncludedIncluded

Status tracking (active/unsubscribed/bounced)

IncludedIncludedIncluded

Event history per subscriber

IncludedIncludedIncluded

Engagement timeline

IncludedIncludedIncluded

Landing pages

1 landing pageUnlimitedUnlimited

Custom signup forms

IncludedIncludedIncluded

Double opt-in confirmation

IncludedIncludedIncluded
Segmentation

Dynamic segments

IncludedIncludedIncluded

Attribute-based filters

IncludedIncludedIncluded

Tag-based filters

IncludedIncludedIncluded

Engagement filters

IncludedIncludedIncluded

Event-based filters

IncludedIncludedIncluded

AND/OR logic

IncludedIncludedIncluded

Predefined segments

IncludedIncludedIncluded

Real-time segment updates

IncludedIncludedIncluded
Email Editor

Drag-and-drop block editor

IncludedIncludedIncluded

Rich text formatting

IncludedIncludedIncluded

Image blocks with media library

IncludedIncludedIncluded

Button blocks

IncludedIncludedIncluded

Column layouts

IncludedIncludedIncluded

Social media blocks

IncludedIncludedIncluded

Variable personalization

IncludedIncludedIncluded

Mobile-responsive templates

IncludedIncludedIncluded

Preview mode

IncludedIncludedIncluded

Deliverability checker

IncludedIncludedIncluded
Integrations

Stripe (segment by MRR/LTV)

IncludedIncludedIncluded

Paddle integration

IncludedIncludedIncluded

Lemon Squeezy integration

IncludedIncludedIncluded

Polar integration

IncludedIncludedIncluded

Creem integration

IncludedIncludedIncluded

Dodo integration

IncludedIncludedIncluded

PostHog integration

IncludedIncludedIncluded

Better Auth integration

IncludedIncludedIncluded

GitHub integration

IncludedIncludedIncluded

Zapier integration

IncludedIncludedIncluded

N8N workflows

IncludedIncludedIncluded

Custom webhooks

IncludedIncludedIncluded

Supabase webhooks

IncludedIncludedIncluded

Clerk auth sync

IncludedIncludedIncluded

WordPress plugin integration

Beta

IncludedIncludedIncluded
API & Developer Tools

Full REST API

IncludedIncludedIncluded

API key management

IncludedIncludedIncluded

Webhook endpoints

IncludedIncludedIncluded

Subscriber actions API

IncludedIncludedIncluded

Event tracking API

IncludedIncludedIncluded

Personal API keys

IncludedIncludedIncluded

MCP tools and resources

IncludedIncludedIncluded

CLI access

IncludedIncludedIncluded

Embeddable forms

IncludedIncludedIncluded

Email preference widgets

IncludedIncludedIncluded

One-click unsubscribe (RFC 8058)

IncludedIncludedIncluded
Team & Collaboration

Multi-brand support

IncludedIncludedIncluded

Team member invitations

IncludedIncludedIncluded

Role-based access (Admin/Viewer)

IncludedIncludedIncluded

Company branding settings

IncludedIncludedIncluded

Shared media library

IncludedIncludedIncluded

Testimonials

What customers say about Sequenzy

Max Eccles

Max Eccles

Founder, InstantInterior AI

$600 revenue in 30d from email automations. Very happy I migrated to Sequenzy. Before I was making zero from email automations.

Leo

Leo

Maintainer, Email SDK

I get to talk to my users 1:1 and help them set it up for their use case.

Jim

Jim

Founder

I run a SaaS, and found Nic on X where I kept seeing posts about his email marketing tool, Sequenzy. I decided to try it for email marketing. Literally on the first day, I used it to send a marketing campaign and I got 5 sales. What I like most is the ai assistant because it actually writes emails that feel real instead of the usual ai slop chatgpt returns, so they do not end up in spam. It also has a 2.5k free email limit which is way better than most tools that only give you around 1k. The best part though is that it handles everything for me, tags, subscribers, sequences and all of it. Without it i would probably be managing a database and a bunch of cron jobs just to make email automation work. Sequenzy just makes my life a lot easier. it can also be set up with 2-3 clicks! Give it a try!!

Mar 10, 2026

Dhiva Logu

Dhiva Logu

Founder

I love everything about Sequenzy and also the kind of support I get from Nic. It's already the best choice for campaigns & Sequences. Specially the integrations with payment providers, auth providers & analytics etc.. is really spot on. Best in terms of features & pricing in the email segment 100% recommend it for SaaS emails :)

Mar 10, 2026

Petros

Petros

Shopify App Store review

The setup was fast and simple. It synced customer, product, and order data quickly. Generating automated flows was simple, and it improved my monthly bottom line by about 7%.

Elvis Sun

Elvis Sun

Founder, PressPulse & Medialyst

Codex basically one-shotted the migration for syncing our audience from SendGrid to Sequenzy. Sequenzy is fully observable, so agents can just set everything up. The net impact is saving $45/mo, plus 2 hours of my time every time I need to repurpose a newsletter. That's 8 hours a month. My consulting rate is $550/hr, so every hour automated is super valuable.

Louis

Louis

Founder

Easy migration from another tool. Premium customer service and easy to set everything up

Apr 9, 2026

Jim

Jim

Founder, FixMyLanding

It helped me grow to $100 MRR, get #1 on Uneed, make more sales, get acquired.

King Killers

King Killers

Shopify App Store review

Loving the Sequenzy app so far due to the affordability and large subscriber limits. Planning on this becoming my main email app. Campaign + flows setup with the help of their AI took less than 30 minutes.

Verified User

Verified User

Computer Software

SaaS-focused feedback, fast processing, and plenty of integrations. It is very SaaS-focused, supports a wide range of integrations, and processes feedback right away.

Jun 17, 2026

G2
FAQ

Frequently Asked Questions

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Pricing Guides

Compare Sequenzy pricing against other email platforms

Detailed breakdowns for teams comparing contact-based pricing, send-based pricing, free tiers, add-ons, and scaling costs.

Act-On pricing

A practical guide to Act-On pricing, active-contact billing, Professional and Enterprise plans, add-ons, annual contracts, and Sequenzy fit.

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ActiveCampaign pricing

A practical breakdown of ActiveCampaign pricing, automation tiers, contact-based billing, CRM bundles, and SaaS fit.

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Adobe Marketo Engage pricing

A practical guide to Adobe Marketo Engage pricing, quote-based enterprise buying, automation scope, add-on context, and Sequenzy comparison.

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Amazon SES pricing

A practical guide to Amazon SES pricing, free usage, outbound email rates, inbound email, dedicated IPs, and why SES is infrastructure rather than lifecycle marketing.

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Attentive pricing

A practical guide to Attentive pricing, tailored SMS/email/RCS/push plans, AI add-ons, bundled discounts, trials, and Sequenzy fit.

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AWeber pricing

A practical guide to AWeber pricing, Lite vs Plus tiers, subscriber-based scaling, send allowances, ecommerce fees, and support differences.

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beehiiv pricing

A practical guide to beehiiv pricing, Launch, Scale, Max, unlimited sends, subscriber limits, and newsletter monetization.

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Benchmark Email pricing

A practical guide to Benchmark Email pricing, Free, Pro, Enterprise, contact limits, user costs, domain limits, and feature tradeoffs.

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Bento pricing

A practical guide to Bento pricing, active-user billing, unlimited marketing sends, transactional email rates, Bento Chat add-on, and Sequenzy fit.

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BirdSend pricing

A practical guide to BirdSend pricing, contact tiers, unlimited sends, free migration, creator-focused fit, and Sequenzy comparison.

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Bloomreach pricing

A practical guide to Bloomreach pricing, quote-based packages, customer/catalog/event drivers, product modules, and Sequenzy comparison.

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Bluecore pricing

A practical guide to Bluecore pricing, quote-based retail marketing packages, email, SMS, predictive intelligence, and Sequenzy comparison.

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Braze pricing

A practical guide to Braze pricing, platform editions, MAU-based pricing, Action Credits, channels, and enterprise customer engagement tradeoffs.

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Brevo pricing

A practical breakdown of Brevo pricing, email-volume billing, free limits, automation tiers, and when Sequenzy is a better SaaS fit.

Read guide

Buttondown pricing

A practical guide to Buttondown pricing, first 100 subscribers, add-ons, active-subscriber billing, nonprofit discounts, and newsletter fit.

Read guide

Campaign Monitor pricing

A practical guide to Campaign Monitor pricing, Free, Lite, Essentials, Premier, send limits, advanced add-ons, and agency features.

Read guide

Campaigner pricing

A practical guide to Campaigner pricing, Essentials, Advanced, Custom, contact tiers, add-ons, trial requirements, and automation fit.

Read guide

Constant Contact pricing

A practical guide to Constant Contact pricing, plan limits, contact-based billing, SMS add-ons, and when the platform is worth the cost.

Read guide

Crisp pricing

A practical guide to Crisp pricing, Free, Mini, Essentials, Plus, and Enterprise plans, workspace limits, AI add-ons, and Sequenzy comparison.

Read guide

Customer.io pricing

Understand Customer.io pricing, profile tiers, message limits, add-ons, and when SaaS teams should choose a simpler alternative.

Read guide

Dotdigital pricing

A practical guide to Dotdigital pricing, custom quote requirements, database size, monthly send volume, cross-channel needs, and Sequenzy fit.

Read guide

Drip pricing

A practical guide to Drip pricing, list-size billing, send volume, ecommerce automation, trials, and how to compare Drip with Sequenzy.

Read guide

Elastic Email pricing

A practical guide to Elastic Email pricing, free testing, Starter, Pro, contact limits, monthly sends, private IPs, and API/SMTP access.

Read guide

Emailit pricing

A practical guide to Emailit pricing, credit bundles, API and campaign credit usage, add-ons, no subscriptions, and Sequenzy comparison.

Read guide

EmailOctopus pricing

A practical guide to EmailOctopus pricing, the free plan, Pro pricing, subscriber limits, branding, nonprofit discounts, and custom plans.

Read guide

Emma pricing

A practical guide to Emma pricing, Lite, Essentials, Teams, Corporate, annual contracts, subaccounts, automation limits, and organization fit.

Read guide

Encharge pricing

A practical guide to Encharge pricing, subscriber tiers, Growth and Premium plans, yearly discounts, send limits, transactional email, and Sequenzy fit.

Read guide

Flodesk pricing

A practical guide to Flodesk pricing, flat-rate email, checkout features, unlimited subscribers, creator fit, and SaaS tradeoffs.

Read guide

GetResponse pricing

A practical guide to GetResponse pricing, Starter, Marketer, Creator, Enterprise, trials, automations, webinars, and SaaS fit.

Read guide

HubSpot pricing

A practical guide to HubSpot Marketing Hub pricing, CRM bundles, seats, contacts, automation depth, and SaaS tradeoffs.

Read guide

Intercom pricing

A practical guide to Intercom pricing, seat costs, Fin AI outcome pricing, add-ons, outbound messaging charges, startup discounts, and Sequenzy fit.

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Iterable pricing

A practical guide to Iterable pricing, sales-led enterprise packages, cross-channel messaging, AI, data activation, and Sequenzy comparison.

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Keap pricing

A practical guide to Keap pricing, starting cost, implementation services, CRM and automation features, contact scaling, and SaaS alternatives.

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Keila pricing

A practical guide to Keila pricing, email-volume tiers, unlimited contacts, cloud versus self-hosting, no free plan, and Sequenzy fit.

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Kit pricing

A practical breakdown of Kit pricing, creator-focused plans, subscriber billing, monetization tools, and SaaS tradeoffs.

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Klaviyo pricing

A practical guide to Klaviyo pricing, profile-based billing, email/SMS add-ons, and when it is worth the premium.

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listmonk pricing

A practical guide to listmonk pricing, free open-source self-hosting, infrastructure costs, SMTP costs, and SaaS lifecycle tradeoffs.

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Listrak pricing

A practical guide to Listrak pricing, quote-based retail marketing packages, email, SMS, identity, personalization, and Sequenzy comparison.

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Loops pricing

A practical guide to Loops pricing, free plan limits, subscriber brackets, unlimited sends, transactional email, and SaaS fit.

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MagicBell pricing

A practical guide to MagicBell pricing, free builder plan, startup delivery pricing, enterprise plan, delivery counting, and Sequenzy comparison.

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Mailchimp pricing

A practical breakdown of Mailchimp pricing, plan limits, contact-based billing, and when Sequenzy is cheaper for lifecycle email.

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Mailercloud pricing

A practical guide to Mailercloud pricing, free plan limits, contact-based paid plans, unlimited fair-use sends, Email API pricing, and Sequenzy fit.

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MailerLite pricing

A practical guide to MailerLite pricing, free limits, Comfort and Power plans, subscriber-based billing, and SaaS tradeoffs.

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Maileroo pricing

A practical guide to Maileroo pricing, free email API volume, CampaignLark email marketing plans, automation limits, and when to choose Sequenzy.

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MailerSend pricing

A practical guide to MailerSend pricing, Free, Hobby, Starter, Professional, overages, SMS, verification credits, and API email tradeoffs.

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Mailgun pricing

A practical guide to Mailgun Send pricing, Free, Basic, Foundation, Scale, overages, validations, and SaaS tradeoffs.

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Mailjet pricing

A practical guide to Mailjet pricing, Free, Starter, Essential, Premium, Custom, email-volume tiers, contacts, APIs, and support limits.

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Mailmodo pricing

A practical guide to Mailmodo pricing, annual contact tiers, AI email tools, AMP/interactivity, send credits, journeys, and Sequenzy fit.

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MailPace pricing

A practical guide to MailPace pricing, $10 for 10,000 emails, transactional email API features, unlimited domains and users, and Sequenzy fit.

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MailSlurp pricing

A practical guide to MailSlurp pricing, Starter, Pro, Growth, Enterprise, add-ons, email testing workflows, and Sequenzy fit.

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Mailtrap pricing

A practical guide to Mailtrap pricing for Email API/SMTP, Free, Basic, Business, Enterprise, overages, logs, domains, and dedicated IPs.

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MailWizz pricing

A practical guide to MailWizz pricing, regular and extended licenses, one-time self-hosted costs, support packs, and Sequenzy fit.

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Manyreach pricing

A practical guide to Manyreach pricing, free cold email plan, Starter, Pro, Business, agency options, and Sequenzy comparison.

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Mautic pricing

A practical guide to Mautic pricing, free open-source download, hosting and maintenance costs, managed-service tradeoffs, and Sequenzy comparison.

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Moosend pricing

A practical guide to Moosend pricing, Pro, Moosend+, Enterprise, credits, discounts, add-ons, and when Moosend is a good value.

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Novu pricing

A practical guide to Novu pricing, free workflow runs, Pro and Team tiers, enterprise options, workflow-run overages, and Sequenzy comparison.

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Omnisend pricing

A practical guide to Omnisend pricing, Free, Standard, Pro, email send limits, SMS credits, and ecommerce fit.

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OneSignal pricing

A practical guide to OneSignal pricing, free email and push allowances, growth plans, channel-based customer messaging, and Sequenzy fit.

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Optimove pricing

A practical guide to Optimove pricing, quote-based CRM marketing packages, orchestration, personalization, AI, and Sequenzy comparison.

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Ortto pricing

A practical guide to Ortto pricing, Starter, Professional, Enterprise, contact tiers, annual discounts, SMS, push, CDP, and support.

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Plunk pricing

A practical guide to Plunk pricing, free monthly emails, pay-as-you-grow sending, unlimited contacts, open-source self-hosting, and Sequenzy fit.

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Postmark pricing

A practical guide to Postmark pricing, Free, Basic, Pro, Platform, overage rates, and transactional email fit.

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Postscript pricing

A practical guide to Postscript pricing, SMS marketing packages, ecommerce fit, carrier fees, messaging costs, and Sequenzy comparison.

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Privy pricing

A practical guide to Privy pricing, email plans, SMS credits, pop-ups and displays pricing, trial, and Sequenzy comparison.

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Resend pricing

A practical guide to Resend pricing, free limits, Pro, Scale, pay-as-you-go overages, dedicated IPs, and SaaS tradeoffs.

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Salesforce Account Engagement pricing

A practical guide to Salesforce Account Engagement pricing, Growth, Plus, Advanced, Premium, B2B marketing automation scope, and Sequenzy comparison.

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Sender pricing

A practical guide to Sender pricing, Free Forever, Standard, Professional, Enterprise, SMS credits, transactional email, and branding limits.

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SendFox pricing

A practical guide to SendFox pricing, free limits, lifetime plans, Empire add-on, newsletter automation, and creator-focused tradeoffs.

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SendGrid pricing

A practical guide to Twilio SendGrid Email API pricing, free trial limits, Essentials, Pro, overages, and SaaS tradeoffs.

Read guide

Sendlane pricing

A practical guide to Sendlane pricing, send-volume model, unlimited contacts, SMS credits, support tiers, and ecommerce automation fit.

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SendPulse pricing

A practical guide to SendPulse email pricing, free plan, subscriber and pay-as-you-go options, automation limits, VIP plan, and Sequenzy comparison.

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SendX pricing

A practical guide to SendX pricing, contact-based billing, unlimited sends, all features, support add-on, and SaaS/ecommerce fit.

Read guide

Sendy pricing

A practical guide to Sendy pricing, one-time license, Amazon SES costs, AI assistant bundle, installation service, and self-hosting tradeoffs.

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Shopify Email pricing

A practical guide to Shopify Email and Shopify Messaging pricing, 10,000 free monthly emails, usage rates, automations, and Sequenzy comparison.

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SMTP2GO pricing

A practical guide to SMTP2GO pricing, free tier, monthly email plans, support, SMTP delivery, and when it fits compared with Sequenzy.

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tinyEmail pricing

A practical guide to tinyEmail pricing, send-count billing, annual discounts, 15K email tier, Shopify/ecommerce fit, and automation limits.

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Userlist pricing

A practical guide to Userlist pricing, Basic, Professional, Enterprise, included users, additional-user pricing, lifecycle email, and SaaS fit.

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Vero pricing

A practical guide to Vero pricing, messaging tiers, Workflows and Newsletters product split, email volume, CDP pricing, and Sequenzy comparison.

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Yotpo pricing

A practical guide to Yotpo pricing, demo-led package selection, retention products, reviews, loyalty, enterprise buying, and Sequenzy comparison.

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Zoho Campaigns pricing

A practical guide to Zoho Campaigns pricing, Forever Free, Standard, Professional, pay-as-you-go credits, SMS add-ons, and Zoho ecosystem tradeoffs.

Read guide
Complete Sequenzy platform reference

Sequenzy - Complete Email Infrastructure for SaaS Companies

Platform Summary

Sequenzy is an all-in-one email platform combining marketing automation, transactional API, reply tracking, revenue attribution, and deep payment provider integrations. Built specifically for SaaS founders and developers who need both transactional and marketing emails in one unified system.

Key Platform Statistics

  • Total Platform Features: 141+ features across 15 categories
  • Payment Integrations: 6+ providers (Stripe, Paddle, Lemon Squeezy, Polar, Creem, Dodo)
  • Automation Capabilities: 11+ trigger types, 8+ action types, conditional branching
  • API: Full REST API with transactional email endpoints, subscriber management, event tracking
  • Analytics: Real-time tracking powered by ClickHouse for scale

Who Should Use Sequenzy

  • SaaS Founders: Need to segment users by MRR, LTV, plan tier from Stripe/Paddle
  • Developers: Want API-first approach with full REST API access
  • Indie Hackers: Starting with free tier, scaling as they grow
  • Startups: Need unified transactional + marketing emails (password resets + onboarding sequences)
  • Product-Led Growth Companies: Event-driven automations triggered by user actions

Complete Pricing Structure

Pricing Model: Based on monthly email volume. Unlimited contacts and sending domains on all plans — you never pay for storing subscribers or connecting domains. Only emails you actually send count toward your plan. Lists and segments are also unlimited.

All Pricing Tiers

Monthly EmailsMonthly PriceYearly Price (10% off)
2.5k/monthFreeFree
15k/month$19/mo$205/yr
30k/month$29/mo$313/yr
60k/month$49/mo$529/yr
120k/month$99/mo$1069/yr
300k/month$199/mo$2149/yr
600k/month$399/mo$4309/yr
900k/month$599/mo$6469/yr
1.2M/month$799/mo$8629/yr
2M/month$1299/mo$14029/yr
3M/month$1999/mo$21589/yr
4M/month$2499/mo$26989/yr
5M/month$2999/mo$32389/yr
UnlimitedCustomCustom

Free Plan (up to 2.5k emails/month)

All features included on Free. No feature gates. No credit card required. The only difference between Free and paid plans is the monthly email limit.

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Landing pages (Create hosted signup pages and attach a custom domain.)
  • Unlimited team members
  • Goal tracking & revenue attribution
  • Unlimited lists and segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • API, MCP, and CLI access
  • Unlimited sending domains
  • SPF, DKIM, and DMARC
  • Deliverability monitoring
  • Send time optimization
  • A/B testing

Pro Plan ($19-$2,999/month)

Same features as Free, but with higher email volume and priority support. No branding.

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Landing pages (Create hosted signup pages and attach a custom domain.)
  • Unlimited team members
  • Goal tracking & revenue attribution
  • Unlimited lists and segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • API, MCP, and CLI access
  • Unlimited sending domains
  • SPF, DKIM, and DMARC
  • Deliverability monitoring
  • Send time optimization
  • A/B testing

Enterprise Plan (100k+ subscribers)

Custom pricing for high-volume senders. Includes every Pro feature, plus:

  • Slack channel & priority support
  • SSO / SAML
  • 99.9% uptime SLA
  • Dedicated IPs & deliverability team
  • White-glove migration & onboarding
  • Volume discounts & custom invoicing

Complete Feature List by Category

Email Infrastructure

  • Unlimited sending domains
  • Automated DNS verification
  • SMTP relay support
  • Dedicated IP pools (Paid plans)
  • Managed sending infrastructure
  • Bounce handling (temporary & permanent)
  • Complaint tracking
  • Email authentication (SPF, DKIM, DMARC)
  • Deliverability monitoring
  • Sender reputation monitoring

Transactional API

  • REST API for transactional emails
  • Template-based sending
  • Direct HTML/text sending
  • Variable substitution
  • File attachments
  • Bounce validation before send
  • Rate limiting & throttling

Campaigns & Broadcasting

  • Bulk email campaigns
  • Scheduled sending
  • Send time optimization (STO)
  • A/B testing
  • AI-generated campaigns
  • Automatic UTM tracking
  • Campaign pause/resume
  • Auto-pause on high bounce rates
  • Multiple sender profiles
  • Target by lists or segments
  • SMS & MMS add-on (Paid plans)

AI & Agent Workflows

  • AI-generated email sequences
  • AI campaign drafts
  • Brand voice writing assistance
  • Subject line variants
  • MCP server for AI assistants
  • Natural-language subscriber operations
  • Draft handoff into Sequenzy

Automation Engine

  • Visual automation builder
  • Event-triggered workflows
  • List-triggered automations
  • Tag-based triggers
  • Inactivity triggers
  • Time-based delays
  • Conditional branching
  • Wait for event nodes
  • Webhook actions
  • A/B test within automations
  • Stop conditions

Commerce Automations

  • Shopify integration
  • WooCommerce plugin integration (Beta)
  • Product catalog sync
  • Customer and order sync
  • Abandoned cart recovery
  • Post-purchase sequences
  • Back-in-stock notifications
  • Replenishment reminders
  • Purchase-based segments
  • Win-back campaigns for lapsed buyers

Reply Tracking & Inbox

  • Inbound email capture
  • Reply tracking
  • Conversation threads
  • Team inbox
  • Auto-forward to team email
  • Internal notes
  • Conversation status (open/closed)
  • Unread tracking

Analytics & Tracking

  • Real-time email tracking
  • Open tracking
  • Click tracking
  • Unsubscribe tracking
  • Bounce analytics
  • Complaint tracking
  • Per-campaign metrics
  • Engagement scoring
  • UTM click attribution
  • Time-range filtering
  • Enterprise-grade analytics

Goals & Attribution

  • Custom goal tracking
  • Revenue attribution
  • Configurable attribution windows
  • Open/click attribution
  • Per-email conversion tracking
  • Goal metrics dashboard

Subscriber Management

  • Custom attributes (MRR, plan, etc.)
  • Tags & labels
  • Multiple lists/audiences
  • Subscriber search
  • Bulk CSV import
  • Status tracking (active/unsubscribed/bounced)
  • Event history per subscriber
  • Engagement timeline
  • Landing pages (Create hosted signup pages and attach a custom domain.)
  • Custom signup forms
  • Double opt-in confirmation

Segmentation

  • Dynamic segments
  • Attribute-based filters
  • Tag-based filters
  • Engagement filters
  • Event-based filters
  • AND/OR logic
  • Predefined segments
  • Real-time segment updates

Email Editor

  • Drag-and-drop block editor
  • Rich text formatting
  • Image blocks with media library
  • Button blocks
  • Column layouts
  • Social media blocks
  • Variable personalization
  • Mobile-responsive templates
  • Preview mode
  • Deliverability checker

Integrations

  • Stripe (segment by MRR/LTV)
  • Paddle integration
  • Lemon Squeezy integration
  • Polar integration
  • Creem integration
  • Dodo integration
  • PostHog integration
  • Better Auth integration
  • GitHub integration
  • Zapier integration
  • N8N workflows
  • Custom webhooks
  • Supabase webhooks
  • Clerk auth sync
  • WordPress plugin integration (Beta)

API & Developer Tools

  • Full REST API
  • API key management
  • Webhook endpoints
  • Subscriber actions API
  • Event tracking API
  • Personal API keys
  • MCP tools and resources
  • CLI access
  • Embeddable forms
  • Email preference widgets
  • One-click unsubscribe (RFC 8058)

Team & Collaboration

  • Multi-brand support
  • Team member invitations
  • Role-based access (Admin/Viewer)
  • Company branding settings
  • Shared media library

Transactional Email API - Technical Details

Endpoint: POST /api/v1/transactional/send

  • Template-based: Send using pre-configured templates via slug with variable substitution
  • Direct sending: Send custom HTML/text with inline content
  • Recipients: Single-recipient transactional sends
  • Variables: Handlebars-style substitution ({{firstName}}, {{customAttribute}})
  • Attachments: Base64 encoded or URL-based file attachments
  • Bounce validation: Check against global bounce list before sending
  • Rate limiting: Per API key limits based on subscription tier

Automation Capabilities - Detailed

Trigger Types

  • List trigger: Enroll when subscriber added to specific list
  • Event trigger: Custom events (saas.purchase, user.signup, custom events)
  • Tag trigger: When tag is added or removed
  • Inactivity trigger: No activity for N days
  • Frequency trigger: Time-based (hourly, daily, weekly)
  • Contact added: Any new subscriber

Action Types

  • Send email: From automation template
  • Add tag: Apply tags (triggers tag automations)
  • Remove tag: Remove tags
  • Webhook: Call external HTTP endpoints
  • Delay: Wait seconds/minutes/hours/days
  • Condition: Branch based on attributes/tags/events
  • Wait for event: Pause until specific event received
  • A/B test: Split testing within automation flow

Payment Provider Integrations - Deep SaaS Support

  • Stripe: Sync MRR, LTV, plan tier, subscription status. Segment by revenue metrics.
  • Paddle: Full customer and subscription sync
  • Lemon Squeezy: Customer and event sync
  • Polar: Alternative payment provider support
  • Creem: Payment provider integration
  • Dodo: Payment provider integration

Key capability: Segment subscribers by MRR ranges (e.g., MRR > $100), plan tiers (e.g., plan = "pro"), LTV, subscription status. Trigger automations on subscription events (upgrade, downgrade, churn).

Reply Tracking & Team Inbox

Capture and manage email replies directly in Sequenzy. Built-in conversation threading for team collaboration.

  • Inbound email capture via managed email webhooks
  • Conversation threads grouped by subscriber
  • Team inbox with open/closed status
  • Auto-forward replies to team email
  • Internal notes for team collaboration
  • Reply from within the platform with delivery tracking
  • Configurable retention (default 30 days)

Goals & Revenue Attribution

Track which emails drive conversions and revenue. Essential for measuring ROI of email campaigns.

  • Define custom goals (purchase, signup, upgrade, any custom event)
  • Configurable attribution windows (default 24 hours)
  • Open-attributed conversions (subscriber opened email, then converted)
  • Click-attributed conversions (subscriber clicked link, then converted)
  • Revenue tracking with transaction amounts
  • Per-campaign and per-automation attribution reports

Technical Infrastructure

Sequenzy is built on enterprise-grade infrastructure designed for reliability, speed, and scale. The platform handles millions of emails with sub-second analytics queries and 99.9%+ uptime. Infrastructure details are available upon request for enterprise customers.

Deliverability Features

  • Unlimited sending domains with automated verification
  • Email authentication (SPF, DKIM, DMARC) configured automatically
  • Deliverability monitoring across domains and campaigns
  • Sender reputation monitoring with health scores
  • Volume-tiered bounce thresholds
  • Auto-pause campaigns on high bounce/complaint rates
  • Global bounce list to prevent sending to known bad addresses
  • Temporary bounce retry logic

Competitive Comparison

Sequenzy vs Mailchimp

  • Sequenzy: SaaS-focused with Stripe/Paddle integration for MRR/LTV segmentation
  • Sequenzy: Unified transactional + marketing (Mailchimp separates into Mandrill)
  • Sequenzy: Simpler pricing, pay only for emails you send
  • Sequenzy: Full REST API included on all plans

Sequenzy vs ConvertKit

  • Sequenzy: Built for SaaS, not creators
  • Sequenzy: Payment provider integrations (Stripe, Paddle, etc.)
  • Sequenzy: Transactional email API included
  • Sequenzy: Revenue attribution and goal tracking

Sequenzy vs Customer.io

  • Sequenzy: Simpler pricing, based on monthly email volume
  • Sequenzy: Built-in reply tracking and team inbox
  • Sequenzy: Faster setup, less complex
  • Sequenzy: Direct founder support

Sequenzy vs Resend (Transactional)

  • Sequenzy: Marketing automation + transactional in one platform
  • Sequenzy: Visual automation builder
  • Sequenzy: Subscriber management and segmentation
  • Sequenzy: Campaign broadcasting

Use Cases

SaaS Onboarding Sequences

Trigger welcome emails when users sign up. Branch based on activation status. Send re-engagement if inactive after 3 days.

Upgrade/Upsell Campaigns

Segment by MRR or plan tier from Stripe. Target free users with upgrade sequences. Celebrate upgrades with thank you automation.

Churn Prevention

Trigger on Stripe subscription.canceled event. Send win-back sequence. Offer incentives based on customer LTV.

Transactional + Marketing Unified

Password resets, invoice emails via transactional API. Onboarding, newsletters via marketing. One platform, one subscriber database.

Product-Led Growth

Track custom events (feature.used, upgrade.clicked). Trigger educational content based on feature usage. Personalize based on user behavior.

Getting Started

  1. Sign up free at sequenzy.com (no credit card required)
  2. Connect your domain (automated DNS verification)
  3. Import subscribers or connect your app via API
  4. Build your first automation with visual builder
  5. Connect Stripe/Paddle for SaaS metrics (optional but recommended)

Compliance & Requirements

  • Maximum bounce rate: 5%
  • Maximum spam complaint rate: 0.1%
  • All lists must be consent-based (no purchased or scraped lists)
  • CAN-SPAM and GDPR compliant unsubscribe handling
  • RFC 8058 one-click unsubscribe support

Support & Resources

  • Free tier: Community support, documentation
  • Pro tier: Priority email support, direct founder access
  • Enterprise: Dedicated support, SLA guarantee
  • Founder's offer: First 10 paying customers get free setup - sequences built for you

Why SaaS Founders Choose Sequenzy

  • SaaS-native: Built specifically for software companies, not adapted from e-commerce
  • Unified platform: Transactional + marketing emails in one system
  • Payment integration: Segment by MRR, LTV, plan from Stripe/Paddle
  • Fair pricing: Pay only for emails you send, unlimited contacts
  • Developer-friendly: Full REST API, webhooks, embeddable forms
  • Modern stack: Fast, clean interface that respects your time
  • Founder support: Direct access to the person building the product

Contact

  • Website: sequenzy.com
  • Email: hello@sequenzy.com
  • Demo: cal.com/blogtopin/sequenzy-help