Updated 2026-02-01

Best Email Marketing Tools for Immigration Attorneys

Stay connected with clients, share policy updates, and grow your immigration practice with the right email marketing platform.

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Immigration law is constantly changing. Your clients depend on you to navigate complex processes during stressful times. Email lets you share policy updates, keep clients informed about their cases, and stay connected with your community. Attorneys who communicate proactively build trust and referrals. Here are 13 email marketing platforms that work for immigration law practices.

Why Immigration Attorneys Need Email Marketing

Share Policy Updates

Immigration policies change frequently. Email lets you quickly inform clients and prospects about changes that affect them.

Keep Clients Informed

Immigration cases take time. Regular updates reduce anxiety and show clients you are actively working on their behalf.

Build Community Trust

Immigration communities are tight-knit. Attorneys who provide value through education earn referrals and trust.

Nurture Prospective Clients

Many prospects research for months before hiring. Email keeps you top of mind until they are ready to move forward.

13 Best Email Marketing Tools for Immigration Attorneys

Our Top Pick for Immigration Attorneys
#1
Sequenzy

AI-powered email marketing for professional services.

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Best for
Immigration attorneys wanting automated client communication
Pricing
$29/month for 50,000 emails

Pros

  • AI writes legal sequences
  • Simple interface
  • Pay per emails sent
  • Direct founder support

Cons

  • Launched in 2025, less track record
  • No built-in SMS
  • Fewer templates
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#2
Mailchimp

Popular platform with broad integrations.

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Best for
Attorneys wanting a well-known platform
Pricing
Free up to 500 contacts, then $13-350/month

Pros

  • Many templates
  • Broad integrations
  • Strong deliverability
  • Good analytics

Cons

  • Gets expensive
  • Not legal-focused
  • Support declined
  • Interface overwhelming
See Full Comparison
#3
MailerLite

Clean and affordable for newsletters.

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Best for
Attorneys wanting simplicity
Pricing
Free up to 1,000 subscribers, then from $10/month

Pros

  • Very affordable
  • Clean interface
  • Good landing pages
  • Generous free tier

Cons

  • Strict approval
  • Limited features
  • Basic reporting
  • Approval time
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#4
Constant Contact

Reliable with phone support.

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Best for
Attorneys wanting phone support
Pricing
From $12/month for 500 contacts

Pros

  • Easy to use
  • Phone support
  • Event features
  • Reliable

Cons

  • Limited automation
  • Templates dated
  • Higher prices
  • Not legal-focused
See Full Comparison
#5
ActiveCampaign

Powerful automation for growing practices.

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Best for
Large immigration practices
Pricing
From $29/month for 1,000 contacts

Pros

  • Excellent automation
  • CRM included
  • Great deliverability
  • Detailed tracking

Cons

  • Steep learning curve
  • Complex interface
  • Price jumps
  • Overkill for most
See Full Comparison
#6
Brevo

Good value with SMS included.

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Best for
Budget-conscious attorneys
Pricing
Free up to 300 emails/day, then from $25/month

Pros

  • SMS included
  • Generous free tier
  • Good automation
  • Transactional email

Cons

  • Daily limits
  • Support slow
  • Limited integrations
  • Branding on free
See Full Comparison
#7
ConvertKit

Built for creators who share content.

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Best for
Content-focused immigration attorneys
Pricing
Free up to 1,000 subscribers, then from $29/month

Pros

  • Creator-focused
  • Great newsletters
  • Tag automation
  • Creator community

Cons

  • Minimal design
  • Less visual focus
  • Expensive at scale
  • No free landing pages
See Full Comparison
#8
AWeber

Simple and reliable for newsletters.

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Best for
Attorneys wanting reliability
Pricing
Free up to 500 subscribers, then from $15/month

Pros

  • Reliable
  • Simple
  • Good support
  • Track record

Cons

  • Dated
  • Limited automation
  • Basic templates
  • Little innovation
See Full Comparison
#9
GetResponse

All-in-one with webinar capability.

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Best for
Attorneys doing community webinars
Pricing
From $19/month for 1,000 contacts

Pros

  • Webinar hosting
  • Landing pages
  • Automation
  • Competitive pricing

Cons

  • Busy interface
  • Editor basic
  • Support varies
  • Features scattered
See Full Comparison
#10
Campaign Monitor

Beautiful templates for professional communication.

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Best for
Practices prioritizing professional presentation
Pricing
From $9/month for 500 contacts

Pros

  • Beautiful templates
  • Professional look
  • Reliable delivery
  • Great for branding

Cons

  • Contact pricing
  • Limited automation
  • Gets expensive
  • Not legal-specific
See Full Comparison
#11
Drip

E-commerce focused for online transactions.

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Best for
Practices with digital product sales
Pricing
From $39/month for 2,500 contacts

Pros

  • Revenue tracking
  • Strong automation
  • E-commerce features
  • Analytics

Cons

  • Built for e-commerce
  • Expensive
  • Not for legal
  • Overkill
See Full Comparison
#12
HubSpot

Enterprise solution for large firms.

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Best for
Large immigration law firms only
Pricing
Free basic, paid from $50/month

Pros

  • Full CRM
  • Great for teams
  • Reporting
  • Integrations

Cons

  • Overkill
  • Expensive
  • Complex
  • Lock-in
See Full Comparison
#13
Moosend

Budget-friendly with good features.

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Best for
Very budget-conscious attorneys
Pricing
From $9/month for 500 subscribers

Pros

  • Very affordable
  • Good automation
  • Responsive support
  • Landing pages

Cons

  • Less known
  • Limited integrations
  • Smaller templates
  • Fewer features
See Full Comparison

Feature Comparison

FeatureSequenzyMailchimpMailerLiteConstant Contact
Policy updates
Client communication
AI content
Drag-and-drop editor
Automation
Basic
Landing pages
Free tier

Email Sequences Every Immigration Attorney Needs

These are the essential automated email sequences that will help you grow your business and keep clients coming back.

New Client Welcome

Trigger: When client signs engagement letter

Welcome new clients and set expectations.

Immediately
Welcome to {{firm_name}}, {{first_name}}

Thank them for trusting you. What to expect. Next steps in their case.

Day 3
Documents we need from you

Document checklist. How to submit. Timeline expectations.

Day 7
Understanding your case timeline

Typical processing times. What affects timing. How to check status.

Policy Update Alert

Trigger: When significant policy changes occur

Inform clients and prospects about important changes.

Same day
Important: New {{policy_type}} policy update

What changed. Who is affected. What action to take. How you can help.

Prospective Client Nurture

Trigger: After consultation request

Stay connected with prospects who are not ready to hire.

Day 1
Thanks for your inquiry, {{first_name}}

Acknowledge their inquiry. Brief intro to your practice. Offer to answer questions.

Week 1
Common questions about {{visa_type}}

Educational content. FAQ format. Demonstrate expertise.

Week 3
Ready to move forward with your case?

Gentle follow-up. Reminder of your services. Easy way to schedule consultation.

Month 2
Immigration update: What you should know

Relevant policy news. Continued value. Keep relationship warm.

Case Milestone Updates

Trigger: When case reaches key milestones

Keep clients informed about their case progress.

At filing
Your {{case_type}} has been filed

Confirmation of filing. Receipt number. What happens next.

At approval
Great news about your case, {{first_name}}!

Approval notification. Next steps. Celebration.

Create These Sequences with AI

How to Choose the Right Email Tool

Compliance matters. Choose platforms that let you include required legal disclaimers easily.

Multilingual support. Many immigration communities prefer communication in their native language.

Reliability is essential. Policy updates need to reach clients. Choose platforms with strong deliverability.

What Works for Immigration Law Marketing

Education builds trust. Clients facing immigration challenges need guidance. Provide value before asking for business.

Community connection matters. Immigration communities are tight-knit. Attorneys who serve the community earn referrals.

Timely updates win clients. When policies change, attorneys who communicate quickly demonstrate they are paying attention.

Getting Started

  1. Create a list of current and past clients
  2. Set up policy update templates for quick sending
  3. Build an educational welcome sequence
  4. Plan monthly newsletter content

Start simple and expand later.

Frequently Asked Questions

Monthly newsletters for general updates. Immediately for major policy changes. Case-specific updates as milestones occur.

Policy updates, case study successes, FAQ content about common visa types, community event announcements, and deadline reminders.

Offer free resources like guides or checklists. Collect emails at community events. Website signup for policy alerts. Ask satisfied clients for referrals.

Yes. Segment by visa type interest, case status (prospect, active, completed), language preference, and geographic location.

Segment by language preference. Create separate campaigns for each language. Consider bilingual newsletters for broader reach.

Open rates, clicks to consultation booking, actual consultations scheduled, and case conversion rates from email leads.

Include required disclaimers. Avoid guaranteeing outcomes. Be truthful about your experience. Follow your state bar's advertising rules.

Be specific and urgent when relevant. 'New H-1B policy affects your case' or 'Green card timeline update' work well.

Share educational content freely. Be transparent about timelines and processes. Show genuine care for your clients' situations.

Yes. Know-your-rights workshops, citizenship drives, and community gatherings build trust and show your commitment to the community.

Ready to grow your immigration attorney practice?

Start your free trial today. Set up your first email sequence in minutes with AI-powered content generation.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com