Updated 2026-02-01

Best Email Marketing Tools for Marinas

Fill more slips, promote services, and build boater loyalty with the right email marketing platform.

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Marina marketing is relationship-driven. Slip renters stay for years when treated well. Transient boaters return to marinas they enjoyed. Email lets you communicate with slip holders, announce service specials, and stay connected with the boating community. Here are 13 email marketing platforms that work for marinas.

Why Marinas Need Email Marketing

Retain Slip Holders

Slip holders who feel informed and valued renew their contracts. Email keeps them connected to marina life.

Fill Transient Slips

Cruisers plan routes in advance. Email past transient visitors when you have availability during their travel season.

Promote Services

Boat services, fuel discounts, storage specials. Email ensures slip holders and visitors know about every offering.

Build Community

Marinas are communities. Events, weather updates, and local news create the connection that builds loyalty.

13 Best Email Marketing Tools for Marinas

Our Top Pick for Marinas
#1
Sequenzy

AI-powered email marketing for marine businesses.

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Best for
Marinas wanting automated customer communication
Pricing
$29/month for 50,000 emails

Pros

  • AI writes marina sequences
  • Simple interface
  • Pay per emails sent
  • Direct founder support

Cons

  • Launched in 2025, less track record
  • No built-in SMS
  • Fewer templates
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#2
Mailchimp

Popular platform with broad integrations.

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Best for
Marinas wanting a well-known platform
Pricing
Free up to 500 contacts, then $13-350/month

Pros

  • Many templates
  • Broad integrations
  • Strong deliverability
  • Good analytics

Cons

  • Gets expensive
  • Not marina-focused
  • Support declined
  • Interface overwhelming
See Full Comparison
#3
MailerLite

Clean and affordable for newsletters.

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Best for
Marinas wanting simplicity
Pricing
Free up to 1,000 subscribers, then from $10/month

Pros

  • Very affordable
  • Clean interface
  • Good landing pages
  • Generous free tier

Cons

  • Strict approval
  • Limited features
  • Basic reporting
  • Approval time
See Full Comparison
#4
Brevo

Good value with SMS included.

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Best for
Budget-conscious marinas
Pricing
Free up to 300 emails/day, then from $25/month

Pros

  • SMS included
  • Generous free tier
  • Good automation
  • Transactional email

Cons

  • Daily limits
  • Support slow
  • Limited integrations
  • Branding on free
See Full Comparison
#5
Constant Contact

Reliable with phone support.

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Best for
Marinas wanting phone support
Pricing
From $12/month for 500 contacts

Pros

  • Easy to use
  • Phone support
  • Event features
  • Reliable

Cons

  • Limited automation
  • Templates dated
  • Higher prices
  • Not marina-focused
See Full Comparison
#6
ActiveCampaign

Powerful automation for growing businesses.

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Best for
Large marinas with complex needs
Pricing
From $29/month for 1,000 contacts

Pros

  • Excellent automation
  • CRM included
  • Great deliverability
  • Detailed tracking

Cons

  • Steep learning curve
  • Complex interface
  • Price jumps
  • Overkill for most
See Full Comparison
#7
ConvertKit

Built for creators who share content.

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Best for
Marinas sharing boating content
Pricing
Free up to 1,000 subscribers, then from $29/month

Pros

  • Creator-focused
  • Great newsletters
  • Tag automation
  • Creator community

Cons

  • Minimal design
  • Less visual focus
  • Expensive at scale
  • No free landing pages
See Full Comparison
#8
AWeber

Simple and reliable for newsletters.

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Best for
Marinas wanting reliability
Pricing
Free up to 500 subscribers, then from $15/month

Pros

  • Reliable
  • Simple
  • Good support
  • Track record

Cons

  • Dated
  • Limited automation
  • Basic templates
  • Little innovation
See Full Comparison
#9
GetResponse

All-in-one with webinar capability.

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Best for
Marinas doing virtual events
Pricing
From $19/month for 1,000 contacts

Pros

  • Webinar hosting
  • Landing pages
  • Automation
  • Competitive pricing

Cons

  • Busy interface
  • Editor basic
  • Support varies
  • Features scattered
See Full Comparison
#10
Campaign Monitor

Beautiful templates for visual content.

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Best for
Marinas prioritizing visual presentation
Pricing
From $9/month for 500 contacts

Pros

  • Beautiful templates
  • Great for photos
  • Reliable delivery
  • Professional look

Cons

  • Contact pricing
  • Limited automation
  • Gets expensive
  • Not marina-specific
See Full Comparison
#11
Drip

E-commerce focused for online transactions.

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Best for
Marinas with heavy online sales
Pricing
From $39/month for 2,500 contacts

Pros

  • Revenue tracking
  • Strong automation
  • E-commerce features
  • Analytics

Cons

  • Built for e-commerce
  • Expensive
  • Learning curve
  • Overkill for most
See Full Comparison
#12
HubSpot

Enterprise solution for large operations.

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Best for
Large marina groups only
Pricing
Free basic, paid from $50/month

Pros

  • Full CRM
  • Great for teams
  • Reporting
  • Integrations

Cons

  • Overkill
  • Expensive
  • Complex
  • Lock-in
See Full Comparison
#13
Moosend

Budget-friendly with good features.

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Best for
Very price-conscious marinas
Pricing
From $9/month for 500 subscribers

Pros

  • Very affordable
  • Good automation
  • Responsive support
  • Landing pages

Cons

  • Less known
  • Limited integrations
  • Smaller templates
  • Fewer features
See Full Comparison

Feature Comparison

FeatureSequenzyMailchimpMailerLiteBrevo
Slip holder updates
Service promotions
AI content
Drag-and-drop editor
Automation
Landing pages
Free tier

Email Sequences Every Marina Needs

These are the essential automated email sequences that will help you grow your business and keep clients coming back.

Slip Renewal Reminder

Trigger: Before contract renewal date

Encourage slip holders to renew their contracts.

90 days before
Your slip renewal is coming up, {{first_name}}

Renewal notice. Any rate changes. Early renewal benefits.

60 days before
Ready to renew your slip?

Reminder. Marina improvements. Why boaters stay.

30 days before
Final reminder: Slip renewal deadline approaching

Urgency. Waitlist mention. Easy renewal process.

New Slip Holder Welcome

Trigger: When contract signed

Welcome new slip holders and orient them to the marina.

Immediately
Welcome to {{marina_name}}, {{first_name}}!

Welcome message. Key contacts. Getting started guide.

Day 3
Your guide to {{marina_name}} amenities

Facilities tour. Services available. Local resources.

Day 7
Meet your marina neighbors

Community events. Social activities. How to get involved.

Service Promotion

Trigger: Seasonal service specials

Promote boat services to slip holders and past customers.

Start of promotion
{{service_name}} special: {{discount}}% off this month

Service details. Special pricing. Booking instructions.

Mid-promotion
Time slots filling for {{service_name}}

Availability update. Book now urgency. Testimonials.

Transient Visitor Follow-Up

Trigger: After transient stay

Thank transient boaters and invite them back.

Day 1
Thanks for staying at {{marina_name}}

Thank them. Review request. Safe travels wishes.

6 months later
Planning your next cruise?

Invitation to return. What is new. Reservation link.

Create These Sequences with AI

How to Choose the Right Email Tool

Reliability matters. Marina communications can be time-sensitive. Choose platforms with strong delivery rates.

Simplicity for busy seasons. Boating season is hectic. You need tools that work quickly.

Multi-channel capability. Weather emergencies may need SMS. Consider platforms that include text messaging.

What Works for Marina Marketing

Slip holders are your foundation. Keep them informed and feeling valued. Retention is everything.

Community builds loyalty. Marinas are more than docks. Foster the community that keeps boaters coming back.

Service promotion drives revenue. Slip holders need services. Make sure they know about yours.

Getting Started

  1. Compile all slip holder and transient contact information
  2. Set up slip renewal reminder automation
  3. Create monthly marina update templates
  4. Build emergency contact protocols

Start simple and expand later.

Frequently Asked Questions

Monthly for general updates. More often for time-sensitive announcements, weather alerts, and service promotions.

Slip holder updates, service specials, marina events, local boating news, weather advisories, and community happenings.

Have an emergency contact list ready. Use both email and SMS if available. Test your system before storm season.

Yes. Separate slip holders from transient visitors. Segment by slip size, services used, and tenure.

Regular communication that makes them feel valued. Share improvements and plans. Celebrate their tenure anniversaries.

Open rates, contract renewals, service bookings from email, and slip holder retention rates.

Follow up after visits. Send seasonal updates when they might be cruising your area. Make rebooking easy.

Be specific. 'Slip renewal reminder' or 'Bottom painting special this month' work well. Include deadlines when relevant.

Yes. Keep slip holders informed of improvements. Winterization reminders. Spring commissioning promotions.

Build a dedicated emergency list. Keep it current. Test before you need it. Have backup communication methods ready.

Ready to grow your marina practice?

Start your free trial today. Set up your first email sequence in minutes with AI-powered content generation.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com