Campaign MonitorvsMailchimp

Campaign Monitor vs Mailchimp

Design-focused email vs all-in-one marketing

TL;DR

Campaign Monitor (~$111/mo at 10k) focuses on beautiful email design and agency features. Mailchimp ($135/mo) offers a broader marketing platform with e-commerce, landing pages, and more. Mailchimp is more feature-rich; Campaign Monitor has superior design tools.

Key Differences

The main things that set these tools apart

Email design
Campaign Monitor wins

Campaign Monitor is known for premium email design tools and templates. Mailchimp's are good but less design-focused.

Platform breadth
Mailchimp wins

Mailchimp offers landing pages, e-commerce, CRM, and ads. Campaign Monitor focuses primarily on email.

Agency features
Campaign Monitor wins

Campaign Monitor has superior agency tools with client management, white labeling, and reseller options.

Pricing
Mailchimp wins

Mailchimp is slightly cheaper and has a free tier. Campaign Monitor has no free option.

Pricing Comparison

At 10,000 subscribers

Campaign Monitor
~$111/month

Lite plan - limited emails

Visit Campaign Monitor
Mailchimp
$135/month

Standard plan with automation

Visit Mailchimp
Sequenzy

The SaaS alternative

$49/month

All features, Stripe integration, 10k contacts

Feature Comparison

Side-by-side feature breakdown

Feature
Campaign Monitor
Mailchimp
Sequenzy
Email Design
Email builder
Premium
Template quality
Premium
Good
Good
Brand management
Basic
Basic
Platform Features
Automation
Advanced
Landing pages
E-commerce
Basic
Advanced
CRM
Basic
Agency Features
Client management
Basic
White labeling
Reseller options
Pricing
Price at 10k
~$111
$100
$19
Free tier
500 subscribers
500 subscribers

Best For

When to choose each tool

Choose Campaign Monitor if you...
  • Agencies managing multiple clients
  • Brands prioritizing email design
  • Those needing white-label solutions
  • Companies wanting premium templates
  • Organizations focused purely on email
Choose Mailchimp if you...
  • Small businesses wanting all-in-one marketing
  • E-commerce stores
  • Those needing landing pages
  • Users wanting CRM features
  • Budget-conscious teams
Choose Sequenzy if you...
  • SaaS founders needing Stripe integration
  • Teams wanting the most affordable option
  • Developers preferring API-first tools
  • Startups needing transactional + marketing email

Why Sequenzy Is Better for SaaS Founders

80%+ savings

With a free tier and paid plans from $19/month, Sequenzy costs a fraction of Campaign Monitor (~$111) and Mailchimp ($135).

Native Stripe integration

Neither Campaign Monitor nor Mailchimp integrates with Stripe for billing-based automation.

Transactional + marketing unified

One platform for all email. Neither competitor includes transactional email.

Built for SaaS

Event-based triggers for product-led growth, not agency workflows or e-commerce.

Try Sequenzy Free

Overview

Campaign Monitor and Mailchimp are established email marketing platforms with different strengths. Campaign Monitor excels at design; Mailchimp is more of an all-in-one platform. See our Campaign Monitor comparison and Mailchimp comparison for details.

Pricing Comparison

  • Campaign Monitor: ~$111/month for 10,000 subscribers

  • Mailchimp: $135/month for 10,000 subscribers (Standard plan)

  • Sequenzy: Free tier available, then $19/month for 1,000 subscribers (20k emails)

Compare on our pricing page.

Where Campaign Monitor Wins

Premium email design tools, agency features, and white-labeling options.

Where Mailchimp Wins

Broader platform with landing pages, e-commerce, CRM, and a free tier.

Why Sequenzy Beats Both for SaaS

Native Stripe integration, unified transactional + marketing email, and $19/month pricing.

Frequently Asked Questions

Campaign Monitor is known for superior email design tools.

Mailchimp offers more beyond email - landing pages, CRM, e-commerce.

Native Stripe integration, unified email, and $19/month pricing.

Export your subscribers from Campaign Monitor. Import into Mailchimp and map to audience fields. Rebuild email templates in Mailchimp's editor - design quality may differ. Recreate automations in Mailchimp's Customer Journey builder. You'll gain more features but may sacrifice some design elegance.

Export your audience from Mailchimp including tags and custom fields. Import into Campaign Monitor. Rebuild templates using Campaign Monitor's superior design tools. Recreate automations in their workflow builder. Note that landing pages, CRM, and e-commerce integrations won't transfer.

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Start Free TrialSee All Features

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com