FlodeskvsMailerLite

Flodesk vs MailerLite

Design-focused vs feature-rich platform

TL;DR

Flodesk has flat $38/month pricing vs MailerLite's $50/month at 10k subscribers. MailerLite offers more features, better automation, and comprehensive A/B testing. Flodesk has stunning templates and predictable costs at any list size. Choose Flodesk for design and simplicity, MailerLite for features.

Key Differences

The main things that set these tools apart

Pricing at Scale
Flodesk wins

Flodesk's flat $38/month is revolutionary for large lists. At 50k subscribers, Flodesk costs $38/month vs MailerLite's $139/month. For growing audiences, Flodesk's model is unbeatable.

Design Quality
Flodesk wins

Flodesk has stunning templates designed for visual impact. MailerLite templates are clean and modern but not at Flodesk's level. For visual aesthetics, Flodesk wins.

Feature Depth
MailerLite wins

MailerLite offers more features - comprehensive A/B testing, better automation, RSS to email, and e-commerce integrations. Flodesk intentionally keeps things simple.

A/B Testing
MailerLite wins

MailerLite has comprehensive A/B testing with content variations. Flodesk has limited testing. For optimization, MailerLite is more capable.

Free Plan
MailerLite wins

MailerLite offers 1,000 subscribers free with core features. Flodesk has a 30-day trial only. For starting out free, MailerLite is the option.

Pricing Comparison

At 10,000 subscribers

Flodesk
$38/month

Flat pricing regardless of subscriber count.

Visit Flodesk
MailerLite
$50/month

Growing Business plan. Full features.

Visit MailerLite
Sequenzy

The SaaS alternative

$49/month

10k contacts, unlimited sends, native Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
Flodesk
MailerLite
Sequenzy
Pricing & Value
10k Contacts Cost
$38/month
$50/month
$49/month
Pricing Model
Flat rate forever
Scales with subscribers
Scales with contacts
Free Plan
30-day trial
1,000 subscribers
None
Cost at 50k
$38/month
$139/month
~$150/month
Design & Templates
Template Quality
Stunning, modern
Good, clean
Clean
Email Builder
Design-focused
Modern drag-drop
Good
Visual Consistency
Easy to maintain
Manual
Manual
Landing Pages
Beautiful
Good
Email Features
A/B Testing
Limited
Comprehensive
Segmentation
Basic
Good
Event-based
Auto Resend
RSS to Email
Automation
Visual Workflows
Basic
Good
Good
Automation Triggers
Limited
Good variety
Event-based
E-commerce Integration
Shopify
Shopify, WooCommerce
Stripe
Workflow Complexity
Simple
Multi-path
Good
SaaS Features
Stripe Integration
Native OAuth
Behavioral Events
Limited
Native
API Quality
Limited
Good
Good

Best For

When to choose each tool

Choose Flodesk if you...
  • Design-focused brands
  • Large lists wanting predictable costs
  • Photographers and visual creatives
  • Users prioritizing aesthetics over features
Choose MailerLite if you...
  • Feature-conscious businesses
  • Those needing comprehensive A/B testing
  • Bloggers wanting RSS to email
  • E-commerce with WooCommerce
Choose Sequenzy if you...
  • SaaS companies needing behavioral automation
  • Stripe-integrated subscription businesses
  • Teams wanting unified marketing + transactional
  • Companies needing native payment integration

When to Consider Sequenzy Instead

SaaS-Focused Features

Neither Flodesk nor MailerLite offers native Stripe integration or SaaS automation. Sequenzy is built for subscription businesses.

Behavioral Automation

If you need to trigger emails based on product usage or subscription events, Sequenzy provides native behavioral automation neither platform offers.

Transactional + Marketing

Sequenzy handles both transactional and marketing email. Neither Flodesk nor MailerLite is designed for this combination.

Overview

Flodesk and MailerLite both appeal to small businesses and creators but with different strengths. Flodesk emphasizes stunning design and predictable flat pricing. MailerLite offers a modern platform with more features and competitive pricing.

Pricing Comparison

At 10k subscribers, Flodesk is $38/month vs MailerLite's $50/month. But the real difference shows at scale - at 50k subscribers, Flodesk stays at $38/month while MailerLite reaches $139/month. Flodesk's flat pricing is revolutionary.

Design Quality

Flodesk has stunning, modern templates that make emails look professionally designed with minimal effort. MailerLite templates are clean and modern but don't match Flodesk's visual impact. For aesthetics-first users, Flodesk wins.

Feature Depth

MailerLite offers more features - comprehensive A/B testing, better automation, RSS to email, and broader e-commerce integrations. Flodesk intentionally keeps things simple, trading features for beautiful simplicity.

Automation Comparison

MailerLite has better automation with visual workflows, more triggers, and multi-path options. Flodesk automation is basic - simple sequences that work but can't match MailerLite's sophistication.

Free Plans

MailerLite offers 1,000 subscribers free with core features. Flodesk only has a 30-day trial. For starting free and growing, MailerLite provides ongoing access.

For SaaS Companies

Neither platform is built for SaaS. Both lack native Stripe integration and behavioral event tracking. For SaaS companies, consider Sequenzy which offers purpose-built SaaS features.

Making the Choice

Choose Flodesk for beautiful designs and predictable flat pricing. Choose MailerLite for more features and a generous free plan. For SaaS, consider Sequenzy.

Frequently Asked Questions

Yes. Flodesk charges $38/month regardless of list size. Whether you have 100 or 100,000 subscribers, the price stays the same.

Flodesk. Its templates are stunning and modern, designed for maximum visual impact. MailerLite templates are clean but not at the same level.

MailerLite. It offers comprehensive A/B testing, better automation, RSS to email, and more e-commerce integrations. Flodesk intentionally keeps things simple.

MailerLite offers 1,000 subscribers free with core features. Flodesk has a 30-day trial only. For ongoing free access, MailerLite wins.

Flodesk, dramatically so. At 50k subscribers, Flodesk is $38/month vs MailerLite's $139/month. Flodesk's flat pricing shines at scale.

MailerLite. It has better visual workflows with more triggers and multi-path options. Flodesk automation is basic by design.

MailerLite. It offers comprehensive split testing with content variations. Flodesk has limited A/B testing capabilities.

Yes. Both integrate with Shopify for e-commerce. MailerLite also integrates with WooCommerce; Flodesk doesn't.

Export subscribers from MailerLite. Import into Flodesk. You'll lose advanced features but gain beautiful designs and flat pricing.

Export subscribers from Flodesk. Import into MailerLite. Gain more features and a free plan. Expect slightly higher costs at scale.

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Related Comparisons

Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com