MailerSendvsMailchimp

MailerSend vs Mailchimp

Transactional specialist vs marketing platform

TL;DR

MailerSend ($25/mo for 50k emails) specializes in transactional with email verification. Mailchimp ($135/mo at 10k contacts) is an all-in-one marketing platform. Choose MailerSend for transactional. Choose Mailchimp for marketing (and add Mandrill for transactional).

Key Differences

The main things that set these tools apart

Primary Focus

MailerSend is transactional-focused. Mailchimp is marketing-focused. Different primary use cases entirely.

Email Verification
MailerSend wins

MailerSend includes email verification. Mailchimp doesn't. For transactional with validation, MailerSend wins.

Marketing Features
Mailchimp wins

Mailchimp has landing pages, CRM, e-commerce, and full automation. MailerSend is transactional-only.

Cost for Transactional
MailerSend wins

MailerSend is much cheaper for pure transactional. Mailchimp requires Mandrill add-on for transactional.

Pricing Comparison

At 10,000 contacts

MailerSend
$15/month

Transactional with email verification.

Visit MailerSend
Mailchimp
$135/month

Standard plan with marketing automation.

Visit Mailchimp
Sequenzy

The SaaS alternative

$49/month

Best for SaaS, transactional + marketing.

Feature Comparison

Side-by-side feature breakdown

Feature
MailerSend
Mailchimp
Sequenzy
Email Type Focus
Transactional
Specialized
Via Mandrill add-on
Built-in
Marketing
Basic (use MailerLite)
Full platform
Full automation
Email verification
Built-in
Platform Features
Landing pages
Built-in
CRM
Built-in
Basic
E-commerce
Advanced
Developer Experience
API quality
Modern, clean
Good
Modern
SMS capability
Add-on

Best For

When to choose each tool

Choose MailerSend if you...
  • Transactional email needs
  • Email verification requirement
  • Developer-focused teams
  • MailerLite ecosystem users
Choose Mailchimp if you...
  • Full marketing platform needs
  • E-commerce stores
  • Landing pages required
  • CRM needed
Choose Sequenzy if you...
  • SaaS companies
  • Subscription businesses
  • Founders using Stripe
  • Unified transactional + marketing

When to Consider Sequenzy Instead

SaaS Focus

Neither MailerSend nor Mailchimp has native Stripe integration. Sequenzy is built for SaaS with Stripe.

Unified Platform

MailerSend is transactional-only. Mailchimp needs Mandrill add-on. Sequenzy unifies both in one platform.

Overview

MailerSend and Mailchimp serve different purposes. MailerSend specializes in transactional email with verification. Mailchimp is a full marketing platform. They're not direct competitors.

Different Purposes

MailerSend sends password resets, receipts, and notifications. Mailchimp sends marketing campaigns, newsletters, and automations. If you need both, you'd use MailerSend + Mailchimp (or Mandrill).

Email Verification

MailerSend includes email verification. Mailchimp doesn't. For transactional with validated addresses, MailerSend is more complete.

Marketing Features

Mailchimp has landing pages, CRM, e-commerce integrations, and full automation. MailerSend is transactional-only and suggests MailerLite for marketing.

For SaaS Companies

Neither offers unified transactional + marketing with Stripe. Sequenzy offers Stripe integration with both transactional and marketing in one platform.

Making the Choice

Use MailerSend for transactional email. Use Mailchimp for marketing. Or use Sequenzy for unified SaaS email with Stripe integration.

Frequently Asked Questions

Basic broadcasts only. MailerSend recommends MailerLite for marketing. Mailchimp is better for full marketing.

Via Mandrill add-on ($20/mo + per-email). Not as clean as MailerSend's native transactional.

No. MailerSend includes email verification. You'd need a separate service with Mailchimp.

MailerSend. Pure transactional with verification at $15-25/month vs Mailchimp's Mandrill add-on.

Mailchimp. It has deep e-commerce integration. MailerSend is transactional-focused.

Export contacts. Import into Mailchimp. Set up Mandrill for transactional. Build marketing campaigns.

Export contacts. Set up MailerSend for transactional. Marketing features will need MailerLite or another platform.

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Related Comparisons

Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com