Overview
Mailjet and Brevo (formerly Sendinblue) are both positioned as budget-friendly email platforms. Both combine transactional email and marketing in one product. Both undercut expensive platforms like Mailchimp. See our Brevo comparison for more alternatives.
The key difference: Brevo has expanded into multichannel. Mailjet has stayed focused on email with better collaboration tools.
Multichannel vs Email Focus
Brevo includes SMS, WhatsApp, and live chat natively. You can run multichannel campaigns from one dashboard with unified pricing.
Mailjet focuses on email. SMS is available through parent company Sinch, but it's not built into the platform. If you want true multichannel marketing, Brevo is more complete out of the box.
The Collaboration Advantage
Mailjet's Passport editor allows real-time collaborative email editing. Multiple people can work on the same email simultaneously, like Google Docs for email.
Brevo doesn't have this. For teams where marketing and design collaborate on emails, Passport is genuinely useful and unique in the email platform space.
Pricing Comparison
Both are budget-friendly with similar price points:
- Mailjet: Essential $17/15k emails, Premium ~$27+ for automation
- Brevo: Starter $25/20k emails with automation included
Brevo offers unlimited contacts, charging only by emails sent. For large lists with moderate sending, Brevo's model can be cheaper. For smaller lists with heavy sending, prices are similar.
Transactional Email
Both include transactional email with API and SMTP support. No separate product needed like Mailchimp/Mandrill. This is a key similarity and advantage over more expensive platforms.
CRM and Landing Pages
Brevo includes a basic CRM and landing page builder. Mailjet doesn't have either. If you need these features included, Brevo offers more. If you don't need them, Mailjet is cleaner.
For SaaS Companies
Neither platform is built for SaaS specifically. Both are general-purpose email tools.
If you're a SaaS company with Stripe billing, consider Sequenzy. We offer native Stripe integration for payment-triggered emails and SaaS-focused automation that neither Mailjet nor Brevo provides.
Making the Choice
Choose Mailjet for email-focused simplicity with real-time collaboration. Choose Brevo for multichannel marketing with SMS and WhatsApp. For SaaS with Stripe billing, consider Sequenzy.