MailmodovsMailchimp

Mailmodo vs Mailchimp

Interactive emails vs marketing platform

TL;DR

Mailmodo offers innovative AMP emails with in-email forms and quizzes, but only works in Gmail and Yahoo Mail. Mailchimp is a comprehensive marketing platform that works everywhere. Choose Mailmodo for higher engagement in compatible clients; choose Mailchimp for broad reach and marketing features.

Key Differences

The main things that set these tools apart

Email Technology
Mailmodo wins

Mailmodo's AMP emails let subscribers fill forms, take quizzes, and submit surveys without leaving their inbox. This is genuinely innovative and can improve conversions. However, AMP only works in Gmail and Yahoo Mail - Outlook and Apple Mail users see a fallback HTML version.

Email Client Support
Mailchimp wins

Mailchimp emails work in every email client. Mailmodo's AMP features only work in Gmail and Yahoo Mail (roughly 50-60% of most B2C lists). For Outlook-heavy B2B audiences, Mailmodo loses its main advantage.

Marketing Platform Breadth
Mailchimp wins

Mailchimp is a full marketing suite with landing pages, social ads, CRM, postcards, and website building. Mailmodo focuses narrowly on email with AMP features. Choose based on whether you need one excellent thing or many good things.

Pricing
Mailmodo wins

Mailmodo costs $78/month at 10k subscribers on the Pro plan. Mailchimp costs $100/month. Mailmodo is cheaper, but you're paying for a more specialized tool.

Pricing Comparison

At 10,000 subscribers

Mailmodo
$78/month

Pro plan, AMP emails, visual automation

Visit Mailmodo
Mailchimp
$100/month

Standard plan, automation, A/B testing

Visit Mailchimp
Sequenzy

The SaaS alternative

$49/month

SaaS-focused, Stripe integration, 10k contacts

Feature Comparison

Side-by-side feature breakdown

Feature
Mailmodo
Mailchimp
Sequenzy
Email Technology
AMP interactive emails
Core feature
In-email forms
In-email surveys
Email client support
Gmail, Yahoo only
Universal
Universal
Outlook support
Fallback HTML
Full support
Full support
Apple Mail support
Fallback HTML
Full support
Full support
Email Marketing
Visual email builder
AMP-focused
Full builder
Visual builder
Templates
AMP templates
Large library
Component library
A/B testing
Segmentation
Advanced
Attribute-based
Automation
Visual automation
Customer Journey
Visual builder
Trigger types
Standard
Comprehensive
Event + subscription
Send time optimization
Behavioral triggers
Basic
Advanced
Event-based
Marketing Features
Landing pages
Full builder
Social ads
Facebook, Instagram
CRM
Basic CRM
Website builder
Pricing & Value
Price at 10k
$78/month
$100/month
$49/month
Free plan
21-day trial
500 contacts
14-day trial
E-commerce integrations
Shopify, WooCommerce
Deep integrations

Best For

When to choose each tool

Choose Mailmodo if you...
  • B2C brands with Gmail-heavy audiences
  • Companies running email surveys and feedback
  • Lead generation with in-email forms
  • E-commerce with quick add-to-cart
  • Teams prioritizing email engagement rates
Choose Mailchimp if you...
  • Small businesses needing a full marketing suite
  • E-commerce with diverse customer bases
  • B2B companies with Outlook audiences
  • Teams wanting landing pages and ads
  • Businesses needing universal email compatibility
Choose Sequenzy if you...
  • SaaS companies and software businesses
  • Founders building on Stripe
  • Teams needing transactional + marketing email
  • Startups wanting simpler pricing

When to Consider Sequenzy Instead

SaaS Focus vs Consumer Features

Both Mailmodo and Mailchimp target general marketing. Sequenzy is built for SaaS with Stripe integration and subscription-aware automation - trial expiring, plan upgrades, churn prevention.

Simpler Pricing

At $49/month for 10k subscribers, Sequenzy costs less than both Mailmodo ($78) and Mailchimp ($100). It focuses on what SaaS companies actually need.

Unified Email Platform

Sequenzy handles transactional and marketing email in one platform. Neither Mailmodo nor Mailchimp specializes in this unified approach.

Overview

Mailmodo and Mailchimp represent different philosophies in email marketing. Mailmodo bets on AMP technology for interactive emails. Mailchimp bets on being a comprehensive marketing platform. See our Mailchimp comparison for more context.

The key question: Is in-email interactivity worth limited client support?

AMP Email Technology

Mailmodo's core innovation is AMP (Accelerated Mobile Pages) for email. This allows interactive elements inside the email itself - forms, surveys, quizzes, calendars, shopping carts. Recipients can take action without clicking through to a website.

This genuinely reduces friction and can improve conversion rates. Mailmodo claims 3x improvement for in-email forms versus traditional link-and-click approaches.

The Client Support Problem

AMP email only works in Gmail and Yahoo Mail. Outlook, Apple Mail, and most other clients don't support it. For these recipients, Mailmodo sends a fallback HTML email that looks normal.

This means your list splits into two experiences. Gmail users get interactive magic. Outlook users get standard emails with links. For B2B audiences that lean Outlook-heavy, Mailmodo's main selling point doesn't apply.

Marketing Platform Comparison

Mailchimp is a full marketing suite beyond email. Landing pages, Facebook and Instagram ads, basic CRM, postcards, even website building. It's trying to be your complete marketing platform.

Mailmodo focuses on email with AMP features. No landing pages, no ads, no CRM. It does one thing differently rather than many things adequately.

When Each Platform Shines

Choose Mailmodo when: Your audience is Gmail-heavy. You need in-email forms or surveys. You want to test innovative email approaches. Higher engagement matters more than universal reach.

Choose Mailchimp when: You need a complete marketing platform. Your audience uses diverse email clients. You want landing pages and ads integrated. Reliability matters more than innovation.

For SaaS Companies

Neither platform is built for SaaS. Mailmodo's interactive features could work for feedback collection, but don't address subscription management. Mailchimp is too broad and general.

For Stripe integration and subscription-aware automation, consider Sequenzy. It costs less than both ($49 vs $78-100) while focusing on what SaaS companies actually need.

Frequently Asked Questions

Mailmodo claims 3x higher conversion with AMP emails. In compatible clients (Gmail, Yahoo Mail), interactive elements can genuinely reduce friction. However, these results only apply to users who receive the AMP version - Outlook and Apple Mail users get standard HTML.

Gmail and Yahoo Mail support AMP, representing roughly 50-60% of most B2C consumer lists. B2B lists are often Outlook-heavy, where AMP doesn't work. Check your audience's email client distribution before committing to Mailmodo.

Mailmodo automatically sends an HTML fallback to unsupported clients. The interactive features become static - forms become links to external pages. Your email still works, but you lose the in-email interaction advantage.

Mailchimp has more resources, templates, and documentation. It's also more widely known, so help is easier to find. Mailmodo is straightforward but has a smaller user community.

Mailchimp's Customer Journey builder is more mature with more trigger options and conditions. Mailmodo has solid automation but fewer advanced features. For sophisticated workflows, Mailchimp has the edge.

Yes, Mailmodo integrates with Shopify and WooCommerce. However, Mailchimp's e-commerce integrations are deeper with more automation triggers for purchase behavior, abandoned carts, and product recommendations.

Yes, Mailmodo is backed by Y Combinator (W21 batch). The company was founded in 2020 and has focused on making AMP email accessible to marketers without coding.

Mailmodo supports A/B testing, so you can test AMP emails against standard HTML to measure actual conversion differences for your audience.

Mailchimp is likely better for B2B due to universal client support. B2B audiences often use Outlook heavily, where Mailmodo's AMP features don't work. You'd be paying for capabilities most recipients can't use.

Neither is built for SaaS specifically. Mailmodo's AMP features don't address subscription management. Mailchimp is too broad. SaaS companies should consider Sequenzy for Stripe integration and subscription-aware automation.

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Related Comparisons

Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com