SendyvsMautic

Sendy vs Mautic

Simple email tool vs open-source automation

TL;DR

Sendy is a $69 one-time purchase focused on simple email campaigns via Amazon SES. Mautic is free, open-source marketing automation with landing pages, lead scoring, and workflows. Choose Sendy for simplicity, Mautic for full marketing automation. Both require technical skills.

Key Differences

The main things that set these tools apart

Simplicity vs Power

Sendy does one thing well: sending emails cheaply. Mautic is a full marketing automation suite. If you need landing pages, lead scoring, and workflows, Mautic wins. If you want simple newsletters, Sendy wins.

Setup Complexity
Sendy wins

Sendy takes 2-4 hours to set up. Mautic can take a full day with ongoing maintenance complexity. Sendy is closer to set-and-forget. Mautic requires ongoing attention.

Feature Depth
Mautic wins

Mautic has landing pages, lead scoring, multi-channel campaigns, and sophisticated automation. Sendy has campaigns and basic autoresponders. For marketing automation, Mautic is vastly more capable.

Resource Requirements
Sendy wins

Mautic needs more server resources. A $5/month VPS runs Sendy fine. Mautic often needs $20+/month for decent performance. Total cost of ownership favors Sendy.

Pricing Comparison

At 10,000 subscribers

Sendy
~$1-5/month

One-time $69 license + Amazon SES costs (~$0.10/1000 emails).

Visit Sendy
Mautic
$0/month

Free open-source. Pay for hosting ($10-50/month) + email provider.

Visit Mautic
Sequenzy

The SaaS alternative

$49/month

10k contacts, unlimited sends, no self-hosting required.

Feature Comparison

Side-by-side feature breakdown

Feature
Sendy
Mautic
Sequenzy
Pricing & Licensing
Software Cost
$69 one-time
Free (open-source)
$49/month
Hosting Costs
$5-10/month
$20-50/month
Included
Email Provider
Amazon SES only
Any SMTP
Included
Total Cost (10k)
~$10-15/month
~$20-60/month
$49/month
Setup & Technical
Setup Time
2-4 hours
8+ hours
Minutes
Technical Skill
Moderate
High
Low
Maintenance
Low
Medium-High
None
Updates
Manual, occasional
Manual, frequent
Automatic
Email Features
Campaign Builder
Basic
Advanced
Modern
Autoresponders
Basic sequences
Visual workflows
Visual builder
A/B Testing
Subject lines
Full testing
Templates
Basic, dated
Drag-and-drop
Modern
Marketing Automation
Landing Pages
Built-in
Lead Scoring
Advanced
Multi-channel
Email only
Email, SMS, push
Email only
Forms
Basic signup
Advanced, multi-step
Good

Best For

When to choose each tool

Choose Sendy if you...
  • High-volume newsletter senders
  • Technical users wanting simplicity
  • Those needing only email campaigns
  • Budget-conscious with basic needs
Choose Mautic if you...
  • Full marketing automation needs
  • Agencies managing multiple clients
  • Lead scoring and CRM requirements
  • Multi-channel marketing needs
Choose Sequenzy if you...
  • SaaS companies with Stripe billing
  • Those who don't want to self-host
  • Teams wanting modern automation
  • Businesses preferring managed solutions

When to Consider Sequenzy Instead

No Self-Hosting Headaches

Both Sendy and Mautic require server administration. Sequenzy is fully managed. Focus on marketing, not DevOps.

Modern Without Complexity

Mautic is powerful but overwhelming. Sendy is simple but limited. Sequenzy offers advanced automation with a clean interface.

Native Stripe Integration

Neither self-hosted option integrates with Stripe natively. Sequenzy connects directly for payment-triggered automation.

Try Sequenzy Free

Overview

Sendy and Mautic are both self-hosted email solutions with very different purposes. Sendy is a lightweight $69 application for email campaigns via Amazon SES. Mautic is free, open-source marketing automation competing with platforms like HubSpot.

The Complexity Trade-off

This comparison comes down to one question: how much marketing automation do you need? Sendy is simple and limited. Mautic is powerful and complex.

Sendy: Simplicity and Savings

Sendy does one thing well: sending emails at rock-bottom costs. At 100,000 emails/month, you pay roughly $10 in Amazon SES fees. Setup takes 2-4 hours. Maintenance is minimal. If newsletters are all you need, Sendy's simplicity is a feature.

Mautic: Full Marketing Automation

Mautic is a complete marketing platform. Visual campaign builder, lead scoring, landing pages, forms, CRM features, website tracking, and multi-channel support. It competes with enterprise tools, not simple email senders.

Setup and Maintenance

Sendy runs on a basic $5/month VPS. Mautic often needs $20-50/month hosting. Sendy updates are occasional. Mautic updates are more complex with potential breaking changes.

For SaaS Companies

Neither platform is ideal for SaaS. Sendy lacks modern automation. Mautic lacks native payment integrations. For subscription businesses wanting Stripe integration without self-hosting, consider Sequenzy.

Making the Choice

Choose Sendy for simple, cheap email campaigns. Choose Mautic for full marketing automation. Both require technical skills, but Mautic demands significantly more time and expertise.

Frequently Asked Questions

Mautic is significantly harder. Sendy takes 2-4 hours. Mautic can take 8+ hours with cron jobs, tracking setup, and configuration. Mautic has more ongoing maintenance too.

The software is free (GPL license). You pay for hosting (typically $20-50/month), email provider, and your time for setup and maintenance.

Simplicity. Sendy does one thing with minimal maintenance. Mautic's power comes with complexity. If you only need email campaigns, Sendy is better.

For basic needs, yes. Mautic has contact management, companies, and lead scoring. Not Salesforce-level, but works for small businesses.

Sendy. It's lightweight and designed for high-volume Amazon SES sending. Mautic can struggle at scale without significant optimization.

Yes. Mautic works with any SMTP including Amazon SES. Unlike Sendy (SES-only), Mautic gives you provider flexibility.

Only basic autoresponders. Sendy lacks visual workflows, conditional logic, or lead scoring. For real automation, use Mautic.

Export subscribers from Sendy as CSV. Import into Mautic. Recreate templates in Mautic's builder. Build automations using campaign builder.

Export contacts from Mautic. Import into Sendy lists. Recreate basic templates. Automations, landing pages, and CRM data won't transfer.

Mautic. It supports multi-tenancy and client management better. Sendy would require separate installations per client.

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Start Free TrialSee All Features

Related Comparisons

Sendy vs Mailchimp

Compare these two popular email tools

Listmonk vs Sendy

Compare these two popular email tools

Sendy vs Brevo

Compare these two popular email tools

Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com