TL;DR

Quick answer: For all-in-one CRM, HubSpot (free CRM + $15-800/mo marketing) or ActiveCampaign ($49-149/mo). For service businesses, GoHighLevel or Dubsado. For SaaS email, Sequenzy ($19/mo). For budget email, Brevo or MailerLite. Key question: Do you need the full CRM + payments + scheduling bundle, or just email?

19 Best Keap (Infusionsoft) Alternatives

Our Pick for SaaS Companies

4.8avg rating

Sequenzy

SaaS-focusedAI-poweredStripe integrationNo CRM bloat

Focused email marketing for SaaS with AI content generation. If you're a SaaS founder who doesn't need Keap's CRM complexity, Sequenzy delivers email that works at 1/5th the cost.

Sequenzy generates entire email sequences from simple descriptions — onboarding flows, trial conversion campaigns, churn recovery series — and its native Stripe integration automatically imports customer data so you can segment by plan, MRR, and billing status without manual setup. There's no CRM, no invoicing, no appointment scheduling, and no $500 implementation fee. You sign up, connect Stripe, and start sending in minutes. For SaaS founders who ended up evaluating Keap because they needed "automation" but don't actually need the all-in-one service business toolkit, Sequenzy is a dramatically simpler and cheaper path.

Visit

Best for

SaaS teams wanting simple email with AI and Stripe

Pricing

$49/month for 120,000 emails, unlimited subscribers

Pros

5x cheaper than Keap
No implementation fee required
AI generates entire email sequences
Native Stripe integration
Self-serve signup in minutes

Cons

No CRM features
No appointment scheduling
No invoicing/payments
Email focused only

Start Free Trial

4.4avg rating

HubSpot

Free CRMScalableInbound marketingLarge ecosystem

The most popular Keap alternative with free CRM. Full marketing, sales, and service suite that grows with you.

HubSpot's free CRM is genuinely excellent — contact management, deal tracking, email logging, and basic reporting at zero cost — giving teams a way to start without Keap's $249/month minimum or $500 implementation fee. The growth path is clear: add Marketing Starter at $15/month for basic email, or invest in Professional at $800/month for the full automation suite. The key difference from Keap is that HubSpot is built for inbound marketing and scales to enterprise, while Keap is purpose-built for service businesses with invoicing and scheduling. HubSpot doesn't handle payments natively the way Keap does, but its ecosystem of integrations, training resources, and community dwarfs what Keap offers.

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Best for

Growing businesses wanting scalable CRM + marketing

Pricing

Free CRM, Marketing Starter $15/mo, Pro $800/mo

Pros

Free CRM included
Easier to learn than Keap
Excellent inbound marketing
Large ecosystem of integrations
Better reporting than Keap

Cons

Marketing Pro is expensive
Less payment/invoicing focus
No appointment scheduling in free
Annual contracts on Pro+

What users say

View source reviews

Charles KLHK · Trustpilot

“HubSpot has a lot of features, but it feels too complicated. There are so many menus and settings that it's hard to use, especially if you just want something straightforward. It can be powerful, but the complexity makes it frustrating.”

Kyrie Sutton · Trustpilot

“We switched from another CRM hoping for better automation and easier reporting. HubSpot CRM does deliver on basic automation and the workflow builder is fairly intuitive once you understand the logic. Still, there's a learning curve that caught us off guard.”

4.5avg rating

ActiveCampaign

Best automationBuilt-in CRMGreat deliverabilityMid-market

Marketing automation with built-in CRM. Excellent email automation at a fraction of Keap's price.

ActiveCampaign's visual automation builder is widely regarded as one of the best in the industry — complex branching sequences with conditions, wait steps, CRM actions, and goal tracking that rival what Keap offers through its legacy Campaign Builder. The built-in CRM includes deal pipelines, lead scoring, and sales automation, covering the sales side without needing a separate tool. At $49-149/month depending on plan and contacts, it's significantly cheaper than Keap for teams that primarily need marketing automation with sales tracking. The main gap versus Keap is the service business toolkit: no native payment processing, no invoicing, and no appointment scheduling. But for email automation value, ActiveCampaign is hard to beat.

Visit

Best for

SMB wanting marketing automation without complexity

Pricing

Plus $49/mo, Pro $149/mo, Enterprise custom

Pros

Excellent automation builder
CRM included
Much cheaper than Keap
Great email deliverability
Sales features available

Cons

No payment processing
No appointment scheduling
Less all-in-one than Keap
Can get complex at scale

What users say

View source reviews

Giovanni Pizza · Trustpilot

“I've been using ActiveCampaign for years, but the recent experience has been extremely frustrating. Since early November, a critical bug has been blocking one of our core automations. I opened a ticket immediately, provided all the details, logs, and examples requested — and after that? Weeks of silence and runaround.”

Eric S. · Trustpilot

“ActiveCampaign has a steep learning curve, and I was a little intimidated. But I found all the training videos and support really helpful. I was able to become effective with the platform pretty quickly. I think the capabilities of the platform are awesome once you put in the time to learn the system.”

4.1avg rating

GoHighLevel

All-in-oneWhite-labelAgenciesUnlimited contacts

All-in-one platform for agencies and service businesses. Similar all-in-one approach to Keap with white-label options.

GoHighLevel bundles CRM, email marketing, SMS, funnels, website builder, appointment scheduling, and reputation management into a single platform — covering even more ground than Keap. The Unlimited plan at $297/month includes unlimited contacts, sub-accounts, and the ability to white-label the entire platform for your agency's clients. This makes it particularly popular with marketing agencies that want to resell tools under their own brand. The interface can feel overwhelming and the learning curve is steep, but for agencies and service businesses that want Keap's all-in-one philosophy with more features and potentially lower per-contact costs, GoHighLevel is the most direct competitor in the bundled platform space.

Visit

Best for

Agencies and service businesses wanting white-label

Pricing

Starter $97/mo, Unlimited $297/mo, SaaS Mode $497/mo

Pros

All-in-one like Keap
White-label available
Unlimited contacts on Unlimited tier
Funnels and websites included
SMS included

Cons

Learning curve
Overwhelming feature set
Interface can be clunky
Support varies

4.3avg rating

Dubsado

FreelancersProposals/contractsInvoicingAffordable

Business management for creatives and service providers. Similar invoicing and scheduling focus as Keap but simpler.

Dubsado handles the client workflow that freelancers and creative agencies actually care about — proposals, contracts with e-signatures, invoicing with payment processing, scheduling, and client portals — without the marketing automation complexity that makes Keap feel heavy. At $20-40/month with unlimited clients on the Premier plan, it's dramatically cheaper than Keap and often has a lifetime purchase option available. The trade-off is that email marketing and automation are basic compared to Keap — Dubsado sends client communications well but isn't designed for marketing campaigns or lead nurturing sequences. For photographers, designers, consultants, and other service providers who need client management more than marketing automation, Dubsado offers a more focused and affordable solution.

Visit

Best for

Freelancers and creatives wanting client management

Pricing

Starter $20/mo, Premier $40/mo (unlimited clients)

Pros

Much cheaper than Keap
Unlimited clients on Premier
Contracts, invoicing, scheduling
Good for creative businesses
One-time lifetime option available

Cons

Less sophisticated email
No marketing automation
Smaller ecosystem
Limited integrations

4.1avg rating

Mailchimp

PopularFree tierSimpleTemplates

Popular email marketing for small businesses. Much simpler than Keap but covers basic marketing needs.

Mailchimp is the name most small business owners recognize when they think of email marketing — a straightforward platform with drag-and-drop email building, landing pages, a basic website builder, and enough automation for simple welcome sequences and follow-ups. The free tier lets you start with zero commitment, and paid plans beginning at $13/month make it one of the most accessible options for businesses outgrowing manual email. Compared to Keap, Mailchimp lacks CRM, invoicing, payment processing, and appointment scheduling — it's purely a marketing tool. But for small businesses that handle those functions elsewhere and just need reliable email marketing with good templates and broad integrations, Mailchimp's simplicity and familiarity are genuine advantages.

Visit

Best for

Small businesses wanting simple email marketing

Pricing

Free tier, Essentials $13/mo, Standard $20/mo, Premium $350/mo

Pros

Easy to use
Free tier available
Good templates
Website builder included
Wide integrations

Cons

No CRM like Keap
No invoicing/payments
Gets expensive at scale
Limited automation

What users say

View source reviews

Jaimie Lancaster · Trustpilot

“Helped me resolve situations and waited till I did what they recommended. Never felt rushed or as if they were doing something else while waiting on me. Very responsive.”

Valeria Vinogradova · Trustpilot

“I had a very frustrating experience with Mailchimp's sales team that ultimately made me question the organization as a whole. I booked an initial sales call which went well, but follow-up questions were completely ignored.”

4.0avg rating

Brevo

Budget-friendlyUnlimited contactsSMS includedTransactional

Budget-friendly email marketing with unlimited contacts. Dramatically cheaper than Keap for email-focused needs.

Brevo charges by email volume rather than contacts, so you can maintain your entire customer database without the per-contact cost escalation that makes Keap expensive as you grow. The platform includes a basic CRM with deal tracking, SMS marketing, transactional email, and landing pages — more than just email, though far simpler than Keap's all-in-one approach. At $25/month for 20,000 emails with unlimited contacts, the cost savings versus Keap's $249-399/month are dramatic. The interface feels dated compared to newer tools and automation isn't as sophisticated, but for businesses that primarily need email marketing with some SMS and basic contact management, Brevo offers remarkable value for the price.

Visit

Best for

Budget-conscious teams wanting email + SMS

Pricing

Free 300/day, $25/mo for 20k emails, $65/mo for automation

Pros

Dramatically cheaper than Keap
Unlimited contacts
CRM included
SMS included
Transactional email included

Cons

No invoicing/payments
No appointment scheduling
Basic compared to Keap
Interface is dated

What users say

View source reviews

Gary Curran · Trustpilot

“Disappointing experience with Brevo. Our account was initially suspended after a first campaign due to bounce rate. We followed the required self-service steps and successfully revalidated the account ourselves. After this, support took ages to respond.”

Larry Chin · Trustpilot

“Brevo is a solid service for handling your marketing emails and much more. The tech support is fast and good. Making a marketing email is fast and easy. I have used SendinBlue, now Brevo, for many years now.”

4.4avg rating

MailerLite

Clean UIAffordableCreatorsFree tier

Clean, affordable email marketing for creators and small businesses. Good value for straightforward email needs.

MailerLite stands out for its clean, modern interface that makes email marketing approachable — drag-and-drop email building, a visual automation builder, landing pages, pop-ups, and even a basic website builder. The free tier covers up to 1,000 subscribers with most features included, and the Growing Business plan at $73/month for 10,000 subscribers is a fraction of Keap's cost. MailerLite doesn't try to be a CRM or all-in-one business tool — it focuses on doing email marketing well with enough landing page and automation features to support small businesses. The approval process for new accounts can be slow, but once you're in, it's one of the most user-friendly email platforms available for the price.

Visit

Best for

Creators and small businesses wanting affordable email

Pricing

Free to 1k, $18/mo for 2.5k, $73/mo for 10k

Pros

Clean, modern interface
Affordable pricing
Free tier available
Website/landing page builder
Good automation

Cons

No CRM features
No payment processing
No scheduling
Approval process for new accounts

What users say

View source reviews

Alpine Sport · Trustpilot

“Our company used MailerLite as a professional email tool for legitimate business communication. Then, without notice, the account was terminated. We received only a generic rejection with no meaningful explanation.”

Joseph Berk · Trustpilot

“MailerLite is a powerful platform once everything is set up, especially for landing pages and email automation. The editor is flexible, and support was responsive and helpful when I hit a confusing publishing issue.”

3.9avg rating

Constant Contact

LegacyPhone supportNonprofitsEvent management

Legacy email marketing with SMB focus. Similar small business audience as Keap but email-focused.

Constant Contact has been serving small businesses since 1995, building a reputation for reliability and customer support — including phone support, which many newer platforms don't offer. The platform covers email marketing, basic automation, event management tools, and social media posting, with a template library designed for non-technical users. Pricing starts at $12/month for Lite and scales to $80/month for Premium with advanced features. Compared to Keap, Constant Contact lacks the CRM, invoicing, and scheduling features, but for small businesses and nonprofits that primarily need dependable email marketing with hands-on support, its established track record and event management tools fill a specific niche that Keap doesn't prioritize.

Visit

Best for

Small businesses wanting established email platform

Pricing

Lite $12/mo, Standard $35/mo, Premium $80/mo

Pros

Easy to use
Event management included
Good for nonprofits
Phone support available
Established reputation

Cons

No CRM like Keap
No invoicing/payments
Gets expensive at scale
Less modern interface

What users say

View source reviews

Cindy · Trustpilot

“Shannon was so helpful and friendly. She was very patient with me as I am new to CC. Thanks for your help!”

Landon · Trustpilot

“Shannon did a great job! Answered all the questions I had and navigated through the website easily! Give her a million dollar raise!”

#10

4.3avg rating

Pipedrive

Sales CRMPipeline-focusedVisualAffordable

Sales-focused CRM with pipeline management. If you need CRM but not the full Keap bundle, Pipedrive focuses on sales.

Pipedrive is built around the visual sales pipeline — drag deals between stages, set activity reminders, and track the entire sales process with an interface that sales reps actually enjoy using. Starting at $14/user/month for Essential and $49/user/month for Professional, it's significantly cheaper than Keap for small sales teams. The platform integrates well with email tools for marketing, and offers features like web forms, document tracking, and AI-powered sales assistant. The key gap compared to Keap is everything outside sales: no native invoicing, no payment processing, no appointment scheduling, and no marketing automation. But if your main frustration with Keap is that the CRM feels secondary to the marketing tools, Pipedrive puts sales pipeline management front and center.

Visit

Best for

Sales teams wanting pipeline-focused CRM

Pricing

Essential $14/user/mo, Advanced $29/user/mo, Professional $49/user/mo

Pros

Excellent pipeline management
Intuitive interface
Good mobile app
Sales-focused features
Integrates with email tools

Cons

No marketing automation
No invoicing/payments
No scheduling built-in
Per-user pricing adds up

#11

4.3avg rating

ConvertKit

CreatorsDigital productsNewsletterFree tier

Email marketing for creators. If you're selling digital products and don't need Keap's complexity, ConvertKit is simpler.

Now rebranded as Kit, ConvertKit is designed specifically for creators — bloggers, podcasters, YouTubers, and course creators — with features like digital product sales, paid newsletter subscriptions, and a sponsor network that connects newsletter writers with advertisers. The visual automation builder handles sequences well, and the tag-based subscriber management is intuitive once you understand the system. With a free plan for up to 10,000 subscribers and paid plans starting at $29/month, it's dramatically more accessible than Keap's pricing. ConvertKit isn't designed for service businesses the way Keap is — no CRM, no invoicing, no scheduling — but for creators who sell digital products and courses, it combines email marketing with commerce features that Keap doesn't offer natively.

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Best for

Creators and digital product sellers

Pricing

Free to 10k, Newsletter $29/mo, Creator $59/mo, Creator Pro $59+/mo

Pros

Built for creators
Commerce features included
Clean interface
Good automation
Sponsor network for newsletters

Cons

Not for service businesses
No CRM features
No scheduling
Limited landing pages

What users say

View source reviews

K.G. · Trustpilot

“This company now calls itself 'Kit.' This platform has more than a few issues. It doesn't have the basic functionality that other platforms such as Constant Contact and Mailchimp have had for years. And last year, they raised their prices 50% without telling customers.”

Paris · Trustpilot

“I signed up for ConvertKit Trial and the first thing I noticed is there are very limited capabilities so I immediately provided my card details for the full experience but was still limited. It was preventing me from creating what I needed.”

#12

4.4avg rating

Honeybook

CreativesProposals/contractsModern UIClient management

Client management for creative businesses. Similar to Keap's service business focus with proposals, contracts, and invoicing.

Honeybook covers the creative business workflow end-to-end — branded proposals, online contracts with e-signatures, invoicing with payment processing, project tracking, and client communication — in an interface that's noticeably more modern and visually polished than Keap's. At $39/month for Essentials and $79/month for Premium (which unlocks automation), the pricing is significantly more accessible. The platform is particularly popular with photographers, wedding planners, event coordinators, and design studios. The trade-off versus Keap is marketing capabilities: Honeybook's email features are basic client communications rather than marketing automation, and there's no equivalent to Keap's campaign builder or lead capture funnels. For creative professionals who need client management tools more than marketing tools, Honeybook delivers a more modern, affordable experience.

Visit

Best for

Creative professionals wanting client management

Pricing

Starter $19/mo, Essentials $39/mo, Premium $79/mo

Pros

Beautiful interface
Proposals and contracts
Invoicing and payments
Project management
Good for creatives

Cons

Less email automation
Not for SaaS
Limited integrations
Premium needed for automations

#13

4.1avg rating

Zoho CRM

Full CRMZoho ecosystemAffordableCustomizable

Full-featured CRM with email, automation, and the broader Zoho ecosystem for a fraction of Keap's price. Zoho CRM offers contact management, deal pipelines, workflow automation, email campaigns, and analytics — all connected to Zoho's 45+ business apps including invoicing (Zoho Invoice), scheduling (Zoho Bookings), and email marketing (Zoho Campaigns).

The free plan supports 3 users, and the Professional plan at $23/user/month includes automation and integrations. For teams that want Keap's all-in-one approach through connected ecosystem apps rather than one monolithic platform, Zoho provides similar coverage at dramatically lower cost. The tradeoff is that managing multiple Zoho apps can feel fragmented compared to Keap's single interface, and the learning curve for the full ecosystem is significant. Individual Zoho apps aren't always best-in-class, but the combined ecosystem offers remarkable breadth for the price.

Visit

Best for

Teams wanting affordable CRM with ecosystem breadth

Pricing

Free for 3 users, Standard $14/user/mo, Professional $23/user/mo

Pros

Full CRM at low cost
Connected ecosystem (invoicing, scheduling, marketing)
Free tier for small teams
Highly customizable
45+ connected apps

Cons

Multiple apps can feel fragmented
Learning curve for full ecosystem
Individual apps not always best-in-class
UI can feel cluttered
Support varies by plan

#14

4.2avg rating

Drip

E-commerceVisual workflowsRevenue attributionShopify

E-commerce email marketing and automation. If you're an e-commerce business that ended up on Keap, Drip is designed for your actual workflow.

Drip integrates deeply with Shopify, WooCommerce, and other e-commerce platforms to trigger automated flows based on purchase behavior — abandoned carts, post-purchase sequences, win-back campaigns, and product recommendations. The visual workflow builder rivals Keap's automation capabilities for e-commerce-specific sequences. At $184/month for 10,000 subscribers, it's cheaper than Keap and purpose-built for online stores rather than service businesses. Revenue attribution shows exactly which emails drive sales. The limitation versus Keap is narrow focus: no CRM beyond basic contact management, no invoicing, no appointment scheduling, and no phone/SMS. But for e-commerce businesses that accidentally ended up evaluating Keap when they really needed e-commerce email automation, Drip is the specialized answer.

Visit

Best for

E-commerce businesses needing purchase-triggered automation

Pricing

$39/mo for 2.5k subs, $184/mo for 10k subs

Pros

Deep e-commerce integrations
Revenue attribution
Visual workflow builder
Abandoned cart automation
Good tagging system

Cons

E-commerce focused only
No CRM like Keap
No invoicing/payments
Getting expensive at scale
Not for service businesses

#15

4.1avg rating

GetResponse

All-in-one marketingWebinarsLanding pagesAffordable

Email marketing with webinars, landing pages, and basic CRM. Covers more marketing ground than most email tools without Keap's complexity.

GetResponse bundles email marketing, landing pages, webinar hosting, conversion funnels, and a basic CRM into one platform. The webinar feature is a genuine differentiator — no other email marketing tool includes native webinar hosting, which matters for coaches, consultants, and course creators who use webinars as a sales tool. Pricing starts at $15.60/month for Email Marketing and $48.40/month for Marketing Automation at 1,000 contacts, scaling with list size. Compared to Keap, GetResponse is more marketing-focused and less CRM-heavy. There's no invoicing, no payment processing (beyond payment pages for products), and no appointment scheduling. But for businesses that use webinars, email, and landing pages as their primary marketing tools, GetResponse bundles those capabilities at a fraction of Keap's cost.

Visit

Best for

Marketers needing email + webinars + landing pages

Pricing

Email Marketing $15.60/mo, Marketing Automation $48.40/mo (1k contacts)

Pros

Webinar hosting included
Landing pages and funnels
Good automation builder
Competitive pricing
Basic CRM included

Cons

No invoicing like Keap
No appointment scheduling
Webinars limited on basic plans
CRM is basic
Can feel cluttered

What users say

View source reviews

Tristram Powell · Trustpilot

“Big thanks to Alice for her help. She made it easy to get the image resized properly and explained everything clearly. Really good experience.”

Jeremy Rosenvall · Trustpilot

“Alice was so good at explaining things simply and clearly, I was impressed with her! And also willing to try to go to bat for me with pricing.”

#16

4.0avg rating

Ontraport

All-in-oneService businessesMembership sitesAutomation

All-in-one business automation for service businesses and info-product sellers. The closest philosophical match to Keap at lower pricing.

Ontraport bundles CRM, email marketing, landing pages, membership sites, payment processing, and task management — a feature set that mirrors Keap's all-in-one approach. The visual campaign builder handles complex automation with branching logic, delays, and CRM actions. At $79/month for Basic (500 contacts) and $159/month for Plus (2,500 contacts), it's cheaper than Keap though still not cheap. The membership site feature is unique — you can create protected content areas with automated access based on purchase, which matters for coaches and course creators. The interface can feel dated and the learning curve is real, but for service businesses and info-product sellers who want Keap's bundled approach at lower cost, Ontraport is the most direct philosophical alternative.

Visit

Best for

Service businesses wanting Keap-like bundling at lower cost

Pricing

Basic $79/mo (500 contacts), Plus $159/mo (2,500 contacts)

Pros

All-in-one like Keap
Membership sites included
Payment processing
Visual campaign builder
Cheaper than Keap

Cons

Still not cheap
Interface feels dated
Steep learning curve
Smaller ecosystem than Keap
Contact limits on basic plans

#17

4.2avg rating

Freshsales

CRMAI-poweredFreshworks ecosystemFree tier

AI-powered CRM from Freshworks with built-in phone, email, and chat. A modern, affordable CRM alternative to Keap's aging interface.

Freshsales offers contact management, deal pipelines, built-in phone and email, workflow automation, and Freddy AI for lead scoring and deal insights. The free plan supports unlimited users with basic CRM features, and the Growth plan at $9/user/month adds automation and reporting. Connected to Freshdesk for support and Freshmarketer for campaigns, it provides ecosystem breadth similar to Keap's all-in-one approach through connected products. The key advantages over Keap are the modern interface, AI-powered insights, and dramatically lower pricing. The gaps are clear: no native invoicing, no appointment scheduling (though Freshsales integrates with Calendly), and marketing automation requires adding Freshmarketer. For sales teams that want Keap's CRM functionality without the legacy interface and inflated pricing, Freshsales is a compelling modern alternative.

Visit

Best for

Sales teams wanting modern CRM with AI

Pricing

Free CRM, Growth $9/user/mo, Pro $39/user/mo

Pros

Free CRM tier
Modern, clean interface
Freddy AI for insights
Built-in phone and email
Very affordable

Cons

No invoicing like Keap
Marketing automation separate
No appointment scheduling
Freshworks ecosystem needed for full features
Less established than Keap

#18

4.3avg rating

Systeme.io

All-in-oneFree tierCourse buildersBudget option

All-in-one marketing platform with a generous free tier. Email, funnels, courses, membership sites, and automation bundled together for less than Keap's monthly cost annually.

Systeme.io covers email marketing, sales funnels, online course hosting, membership sites, blogging, and affiliate management — a feature set that addresses many of the use cases Keap serves for coaches and course creators. The free plan includes 2,000 contacts, 3 sales funnels, 1 course, and unlimited emails, making it the most generous free tier of any all-in-one platform. Paid plans start at $27/month for Startup (5,000 contacts) and $47/month for Webinar (10,000 contacts). The tradeoffs versus Keap are maturity and polish — Systeme.io's individual features aren't as deep, the automation isn't as sophisticated, and the CRM is basic. But for solopreneurs and small businesses that need "good enough" versions of many tools bundled together at a fraction of Keap's cost, the value is exceptional.

Visit

Best for

Solopreneurs wanting affordable all-in-one

Pricing

Free (2k contacts), Startup $27/mo, Webinar $47/mo

Pros

Generous free tier
All-in-one marketing
Course and membership hosting
Sales funnels included
Extremely affordable

Cons

Less sophisticated than Keap
Basic CRM
Automation isn't as deep
Smaller ecosystem
Less established brand

What users say

View source reviews

Judy · Trustpilot

“This company has a great support team. They have always answered my questions promptly and clearly. I do not have to ask multiple times to get a complete answer.”

Aley Young · Trustpilot

“I have been using Systeme.io for a couple of years now building my websites. Every time I have needed support, the team have been prompt with clear instructions. I feel well supported.”

#19

4.3avg rating

Flodesk

Beautiful emailsFlat pricingCreatorsSimple

Beautiful email marketing with flat-rate pricing regardless of subscriber count. The anti-Keap for creators who want gorgeous emails without CRM complexity.

Flodesk's $38/month flat rate for unlimited subscribers and emails is the polar opposite of Keap's contact-tier pricing that escalates from $249 to $399+ as you grow. The email templates are genuinely beautiful — Flodesk focuses on visual design quality that makes emails look like they were crafted by a professional designer. Workflow automation handles welcome sequences, abandoned checkouts (for e-commerce), and segment-based flows. The platform also includes landing pages, checkout pages for digital products, and link-in-bio pages. The tradeoffs versus Keap are substantial: no CRM, no invoicing, no appointment scheduling, no phone support, and automation is basic compared to Keap's Campaign Builder. But for creators, coaches, and small business owners whose primary need is sending beautiful emails to a growing list without watching per-contact costs climb, Flodesk's simplicity and flat pricing are genuinely appealing.

Visit

Best for

Creators wanting beautiful emails at flat pricing

Pricing

$38/month flat (unlimited subscribers and emails)

Pros

Flat pricing regardless of list size
Beautiful email templates
Unlimited subscribers and sends
Landing pages and checkouts
Simple, no-bloat interface

Cons

No CRM features
No invoicing or payments
No appointment scheduling
Basic automation compared to Keap
Limited integrations

What users say

View source reviews

Jennifer Costanza · Trustpilot

“I've been with Flodesk since their inception, and have been very happy with my experience. It's very easy to use, easy to collect emails, and has helped me grow my list and my business.”

Jackson Bolich · Trustpilot

“I've used a few different email platforms and have found Flodesk to be the most user intuitive. Easy to learn and use for my business communications.”

Why Consider Alternatives to Keap

Price escalates with contacts

Keap starts at $249/month for 1,500 contacts. At 10,000 contacts, expect $329-399/month plus the required $500 implementation fee. Many businesses find this expensive for what they actually use.

The $500 implementation fee

Keap requires a $500 implementation package with every new subscription. This adds friction and cost before you can even start. Alternatives let you self-serve immediately.

All-in-one isn't always better

Keap bundles CRM, email, payments, invoicing, and scheduling. But if you mainly need one or two features, you're paying for unused complexity. Focused tools often serve better.

You're not a service business

Keap is designed for coaches, consultants, agencies, and service providers. If you're SaaS, e-commerce, or a different model, the features don't match your needs.

What Users Say About Keap (Infusionsoft)

Trustpilot

Canceling their service is extremely hard and they continuously upgrade your package without asking, just billing your card. And they give your information to debt collector agencies if you have any outstanding payments.

Anastasia Diamonds2026-02

Trustpilot

We have been with Keap over 20 years, and they have become non-functional. They are constantly raising prices and lowering service. Tried to speak with my account rep today and she interrupted everything I said! We're quitting their service.

Dawn B2026-01

Trustpilot

KEAP is a deceptive and misleading company. There should be laws that prohibit companies from making it very difficult to quit online subscriptions.

Financial Foreplay2025-10

Trustpilot

Thugs - avoid at all cost. We have been with them for 5 years and wanted to cancel, only to find out we cannot. We have to waste time giving reasons and chasing people we need to speak to before they will allow cancellation.

Jahan Aslam2025-10

Trustpilot

We have been with Keap/Infusionsoft for over 10 years. I discovered recently that they have been overcharging me so I brought it up with customer service. Haven't heard a thing back in weeks. We are strongly considering a move.

Robbie2025-09

Trustpilot

I've used Keap for about 4 years and have run into a pattern of issues. Without any proactive warning, Keap's system auto-opted out around 700 of my 800 subscribers because I hadn't sent a recent newsletter.

Merit Solara Duran2025-08

Feature Comparison

Feature	Keap	Sequenzy	HubSpot Pro	ActiveCampaign Pro	GoHighLevel	Brevo
Price (10k contacts)	$329-399/mo	$19/mo	$800/mo	$149/mo	$97-297/mo	$65/mo
CRM included	Full CRM	Stripe integration	Free CRM	Yes	Yes	Basic
Payment processing	Native	Via Stripe	Via Stripe	No	Yes	No
Appointment scheduling	Yes	No	Add-on	No	Yes	No
Email automation	Yes	Yes	Yes	Yes	Yes	Yes
Implementation fee	$500 required	$0	$0	$0	$0	$0

When to Use Each Platform

Choose Sequenzy if...

You're a SaaS founder/small team
You just need email that works
AI-generated sequences interest you
Stripe is your billing source

Choose Stay with Keap if...

You're a service business (coach, consultant, agency)
You need CRM + payments + scheduling integrated
All-in-one simplifies your operations
You've invested in learning the platform

Choose HubSpot if...

You want free CRM to start
Inbound marketing is your focus
You'll grow into enterprise needs
Reporting and analytics matter

Choose ActiveCampaign if...

You want excellent automation cheaper
CRM features matter but not invoicing
Email deliverability is priority
Sales automation is needed

Choose GoHighLevel if...

You're an agency wanting white-label
Unlimited contacts matters
You need funnels and websites too
All-in-one with lower per-contact cost

Why People Consider Keap Alternatives

Keap (formerly Infusionsoft) is genuinely useful all-in-one software - for service businesses. But the bundled approach comes with trade-offs. With nearly 490 Trustpilot reviews and an overwhelmingly negative sentiment, the most common complaints center on billing practices, difficulty canceling, and unexpected price increases. Long-time customers report feeling trapped by annual contracts, and the mandatory $500 implementation fee adds friction before you can send a single email. Here's what drives people to look elsewhere:

The Price Problem

Keap's pricing adds up quickly:

Subscription: $249-399/month depending on contacts
Implementation: $500 required fee
Additional users: $39/month each
Contact tiers: escalate as you grow

Year-one cost for a small team can exceed $4,500 easily. Many businesses realize they're paying for features they don't use.

The Implementation Fee

Keap requires a $500 implementation package - 15 hours of onboarding. That's friction before you can send a single email. Most alternatives let you self-serve immediately at no additional cost.

The Bundling Problem

CRM + email + payments + invoicing + scheduling sounds great. But if you mainly send emails, you're paying for unused complexity. Focused tools often serve specific needs better.

The Service Business Focus

Keap is designed for coaches, consultants, agencies, and local businesses. If you're SaaS, e-commerce, or a different model, the features assume workflows that don't match your reality.

The Alternatives, Honestly

If you're SaaS and want simple: Sequenzy

Sequenzy is focused email marketing for SaaS at $19/month. AI-generated sequences, Stripe integration, transactional + marketing. If Keap is overkill for your software company, this might be enough.

The trade-off: no CRM, no invoicing, no scheduling. But also 5x cheaper and you can start today.

If you want free CRM to start: HubSpot

HubSpot offers a completely free CRM that's quite capable. Add Marketing Starter ($15/mo) for email, or grow into Marketing Pro ($800/mo) when ready.

The trade-off: Marketing Pro is expensive, and the free tier is limited. But the growth path is clear and the ecosystem is huge.

If you want marketing automation value: ActiveCampaign

ActiveCampaign delivers excellent email automation with built-in CRM at $49-149/month. Best-in-class automation builder at a fraction of Keap's cost.

The trade-off: no payment processing, no appointment scheduling. But if email automation is your main need, it's hard to beat the value.

If you're an agency: GoHighLevel

GoHighLevel is all-in-one marketing for agencies with white-label options. Similar bundled approach to Keap, often with unlimited contacts on higher tiers.

The trade-off: overwhelming feature set, learning curve, interface can be clunky. But agencies love the white-label and unlimited pricing.

If you're a creative freelancer: Dubsado or Honeybook

Dubsado ($20-40/mo) and Honeybook ($39-79/mo) serve creatives with proposals, contracts, invoicing, and scheduling. Simpler than Keap, more affordable.

The trade-off: less email automation, smaller ecosystems. But designed specifically for the creative workflow.

If budget is priority: Brevo or MailerLite

Brevo ($25-65/mo) and MailerLite ($18-73/mo) offer email marketing with unlimited or generous contacts. Dramatically cheaper than Keap.

The trade-off: no CRM, no payments, no scheduling. Email-focused only. But covers core marketing needs.

If you want Keap-like bundling cheaper: Ontraport or Systeme.io

Ontraport ($79-159/mo) mirrors Keap's philosophy with CRM, email, payments, and membership sites. Systeme.io offers a free tier with email, funnels, and courses bundled. Neither matches Keap's depth, but both deliver the all-in-one approach at lower cost.

The Cost Reality

At 10,000 contacts, annual cost comparison:

Platform	Annual Cost	Notes
Keap	$4,500-5,300+	Plus $500 implementation
HubSpot Pro	$9,600	Full marketing suite
ActiveCampaign Pro	$1,788	CRM included
GoHighLevel Unlimited	$3,564	Unlimited contacts
Honeybook Premium	$948	Client management
Dubsado Premier	$480	Unlimited clients
Sequenzy	$588	AI-powered, Stripe integration
Brevo	$780	Basic automation
MailerLite	$876	Email + websites
Systeme.io	$324	All-in-one, basic depth
Ontraport Plus	$1,908	All-in-one, Keap-like

Keap makes sense when you use CRM + invoicing + scheduling + email together. For single-use-case needs, alternatives deliver similar value at lower cost.

When Keap Is Still the Right Choice

Stay with Keap if:

You're a service business that books appointments
You invoice clients and track payments
CRM + email integration matters for your workflow
All-in-one simplifies your operations
You've invested in learning the platform

Keap is excellent software for its intended audience. The question is whether you're that audience.

Migration Considerations

Moving away from Keap:

Contact export: Export contacts and engagement data
CRM data: Separate export for deals, notes, activities
Invoicing: Export payment history if needed
Automations: Manual recreation in new platform
Timeline: Plan for 2-4 weeks depending on complexity

The biggest question is what you'll use for each function Keap currently handles. Map out your replacement stack before migrating.

Use our email warmup calculator when transitioning, and check our SPF checker and DKIM checker to ensure your email authentication is configured correctly. For SaaS teams specifically, read our guide on email marketing for SaaS to understand how focused tools compare to Keap's bundled approach.

Frequently Asked Questions

All Pricing Tiers

2.5k emails/month: Free (Free annually)

15k emails/month: $19/month ($205/year annually)

60k emails/month: $29/month ($313/year annually)

120k emails/month: $49/month ($529/year annually)

300k emails/month: $99/month ($1069/year annually)

600k emails/month: $199/month ($2149/year annually)

1.2M emails/month: $349/month ($3769/year annually)

Unlimited emails/month: Custom pricing (Custom annually)

Yearly billing: All plans offer a 10% discount when billed annually.

19 Keap Alternatives Worth Considering

TL;DR

19 Best Keap (Infusionsoft) Alternatives

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Why Consider Alternatives to Keap

What Users Say About Keap (Infusionsoft)

Feature Comparison

When to Use Each Platform

Why People Consider Keap Alternatives

The Price Problem

The Implementation Fee

The Bundling Problem

The Service Business Focus

The Alternatives, Honestly

If you're SaaS and want simple: Sequenzy

If you want free CRM to start: HubSpot

If you want marketing automation value: ActiveCampaign

If you're an agency: GoHighLevel

If you're a creative freelancer: Dubsado or Honeybook

If budget is priority: Brevo or MailerLite

If you want Keap-like bundling cheaper: Ontraport or Systeme.io

The Cost Reality

When Keap Is Still the Right Choice

Migration Considerations

Frequently Asked Questions

What's the best Keap alternative for service businesses?

Is HubSpot better than Keap?

Why is Keap so expensive?

What's the cheapest Keap alternative?

Can I replace Keap with multiple tools?

Does ActiveCampaign have CRM like Keap?

What happened to Infusionsoft?

Is Keap good for SaaS companies?