Updated 2026-02-01

Best Email Marketing Tools for Podcasters

Grow your audience, engage listeners, and monetize your podcast with the right email marketing platform.

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Podcasting is competitive. Email marketing helps you build a direct relationship with listeners that no algorithm can take away. Announce new episodes, share exclusive content, and build community. Here are 13 platforms that work for podcasters.

Why Podcasters Need Email Marketing

Own Your Audience

Podcast apps control discovery. Email gives you a direct line to listeners that you own.

Announce New Episodes

Email subscribers when new episodes drop. Higher engagement than hoping they check their podcast app.

Share Exclusive Content

Behind-the-scenes, show notes, bonus content. Email delivers value beyond the audio.

Monetize Your Show

Promote products, courses, or sponsors directly to engaged listeners.

13 Best Email Marketing Tools for Podcasters

Our Top Pick for Podcasters
#1
Sequenzy

AI-powered email marketing for creators.

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Best for
Podcasters wanting automated audience engagement
Pricing
$29/month for 50,000 emails

Pros

  • AI writes creator sequences
  • Simple interface
  • Pay per emails sent
  • Direct founder support

Cons

  • Launched in 2025, less track record
  • No built-in SMS
  • Fewer templates
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#2
Mailchimp

Popular platform with podcast integrations.

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Best for
Podcasters wanting automatic episode emails
Pricing
Free up to 500 contacts, then $13-350/month

Pros

  • RSS-to-email
  • Many integrations
  • Strong deliverability
  • Good analytics

Cons

  • Gets expensive
  • Interface overwhelming
  • Support declined
  • Not podcast-specific
See Full Comparison
#3
ConvertKit

Built for creators. Podcaster favorite.

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Best for
Podcasters building a content brand
Pricing
Free up to 1,000 subscribers, then from $29/month

Pros

  • Creator-focused
  • Great newsletter tools
  • Tag automation
  • Creator community

Cons

  • Minimal design
  • Expensive at scale
  • Limited visuals
  • No free landing pages
See Full Comparison
#4
ActiveCampaign

Powerful automation for sophisticated podcasters.

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Best for
Podcasters with products or courses
Pricing
From $29/month for 1,000 contacts

Pros

  • Excellent automation
  • CRM included
  • Great deliverability
  • Detailed tracking

Cons

  • Steep learning curve
  • Overkill for new podcasters
  • Complex
  • Price jumps
See Full Comparison
#5
Brevo

Good value for growing podcasters.

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Best for
Budget-conscious podcasters
Pricing
Free up to 300 emails/day, then from $25/month

Pros

  • Generous free tier
  • Good automation
  • SMS included
  • Transactional email

Cons

  • Daily limits
  • Support slow
  • Limited integrations
  • Branding on free
See Full Comparison
#6
MailerLite

Clean and affordable for podcast newsletters.

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Best for
Podcasters wanting simplicity
Pricing
Free up to 1,000 subscribers, then from $10/month

Pros

  • Very affordable
  • Clean interface
  • Good landing pages
  • Generous free tier

Cons

  • Strict approval
  • Limited features
  • Basic reporting
  • Approval time
See Full Comparison
#7
Drip

E-commerce focused for podcast merchandise.

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Best for
Podcasters with significant product sales
Pricing
From $39/month for 2,500 contacts

Pros

  • Revenue tracking
  • Strong automation
  • E-commerce features
  • Analytics

Cons

  • Built for e-commerce
  • Expensive
  • Learning curve
  • Overkill for most
See Full Comparison
#8
GetResponse

All-in-one with webinar capability.

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Best for
Podcasters doing live events
Pricing
From $19/month for 1,000 contacts

Pros

  • Webinar hosting
  • Landing pages
  • Automation
  • Competitive pricing

Cons

  • Busy interface
  • Editor basic
  • Support varies
  • Features scattered
See Full Comparison
#9
AWeber

Simple and reliable for newsletters.

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Best for
Podcasters wanting reliability
Pricing
Free up to 500 subscribers, then from $15/month

Pros

  • Reliable
  • Simple
  • Good support
  • Track record

Cons

  • Dated
  • Limited automation
  • Basic templates
  • Little innovation
See Full Comparison
#10
Constant Contact

Reliable with phone support.

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Best for
Podcasters wanting phone support
Pricing
From $12/month for 500 contacts

Pros

  • Easy to use
  • Phone support
  • Reliable
  • Event features

Cons

  • Limited automation
  • Templates dated
  • Higher prices
  • Not creator-focused
See Full Comparison
#11
HubSpot

Enterprise solution for media companies.

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Best for
Podcast networks only
Pricing
Free basic, paid from $50/month

Pros

  • Full CRM
  • Great for teams
  • Reporting
  • Integrations

Cons

  • Overkill
  • Expensive
  • Complex
  • Lock-in
See Full Comparison
#12
Moosend

Budget-friendly with good features.

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Best for
Very price-conscious podcasters
Pricing
From $9/month for 500 subscribers

Pros

  • Very affordable
  • Good automation
  • Responsive support
  • Landing pages

Cons

  • Less known
  • Limited integrations
  • Smaller templates
  • Fewer features
See Full Comparison
#13
Campaign Monitor

Beautiful templates for branded newsletters.

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Best for
Podcasters prioritizing design
Pricing
From $9/month for 500 contacts

Pros

  • Beautiful templates
  • Great branding
  • Reliable delivery
  • Professional look

Cons

  • Contact pricing
  • Limited automation
  • Gets expensive
  • Not creator-specific
See Full Comparison

Feature Comparison

FeatureSequenzyConvertKitMailchimpMailerLite
Episode announcements
Welcome sequences
AI content
Drag-and-drop editor
Automation
Landing pages
Free tier

Email Sequences Every Podcaster Needs

These are the essential automated email sequences that will help you grow your business and keep clients coming back.

New Subscriber Welcome

Trigger: When someone joins your list

Welcome new listeners and introduce your podcast.

Immediately
Welcome to the {{podcast_name}} community!

Thank them. Introduce yourself. Link to best episodes.

Day 3
The episode everyone talks about

Share your most popular episode. Why it resonates.

Day 7
Where to listen and connect

Podcast apps. Social links. Community.

New Episode Announcement

Trigger: When new episode publishes

Notify subscribers of new episodes.

Episode day
New episode: {{episode_title}}

Episode summary. Key takeaways. Listen links.

Product Launch

Trigger: When launching product or course

Promote products to engaged listeners.

Day 1
Something new for {{podcast_name}} listeners

Product announcement. Why you created it. Link.

Day 3
Questions about {{product_name}}?

FAQ. Testimonials. Urgency if applicable.

Day 7
Last chance for {{product_name}}

Final reminder. Deadline messaging.

Re-engagement

Trigger: 30 days of no opens

Win back inactive subscribers.

30 days
We miss you at {{podcast_name}}

What they have missed. Best recent episodes.

Create These Sequences with AI

How to Choose the Right Email Tool

Creator focus. Choose platforms that understand content creators.

Automation matters. Episode announcements and welcome sequences should be easy.

Growth potential. Make sure pricing scales with your audience.

What Works for Podcasters

Own your audience. Email is the only channel you truly control.

Consistency wins. Regular communication keeps listeners engaged.

Value beyond episodes. Exclusive content makes email worth subscribing to.

Getting Started

  1. Create a signup call-to-action for your show
  2. Set up a welcome sequence for new subscribers
  3. Create an episode announcement template
  4. Plan your first newsletter

Start simple and expand later.

Frequently Asked Questions

Episode announcements as you publish. Weekly newsletter if you have enough content. Avoid overwhelming subscribers.

Episode summaries with listen links. Behind-the-scenes. Show notes highlights. Exclusive content.

Call to action in every episode. Website signup. Social media promotion. Giveaways.

Yes. Segment by topic interest if you cover multiple areas. Segment buyers from free listeners.

Open rates, click-through to listen, and growth rate. Track downloads from email sources.

Promote your products or courses. Recommend affiliate products. Mention sponsors in newsletters.

Yes. Welcome sequences and RSS-to-email for episodes work great automated.

Episode titles work. 'New: {{episode_title}}' or 'The one about {{topic}}' work well.

Re-engagement emails after 30 days of no opens. Highlight best content. Offer to unsubscribe if not interested.

Yes, highlights drive clicks. Full show notes can be on your website with email linking to them.

Ready to grow your podcaster practice?

Start your free trial today. Set up your first email sequence in minutes with AI-powered content generation.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com