Overview
Campaign Monitor and Drip serve different markets. Campaign Monitor is for agencies and brands wanting premium email design. Drip is built for e-commerce with deep automation and behavioral tracking.
Different Markets
Campaign Monitor helps agencies manage client campaigns with premium design tools. Drip helps e-commerce stores drive revenue with behavioral automation. Little overlap in use cases.
E-commerce Capabilities
Drip has deep Shopify and WooCommerce integration with behavioral tracking, revenue attribution, and product recommendations. Campaign Monitor has basic e-commerce features only.
Email Design Quality
Campaign Monitor has premium email design tools with polished templates. Drip's builder has e-commerce product blocks but isn't as design-focused. For brand aesthetics, Campaign Monitor wins.
Agency Features
Campaign Monitor has robust agency features: client management, white labeling, reseller programs. Drip has no agency features. For agencies, Campaign Monitor is the better choice.
For SaaS Companies
Neither is ideal for SaaS. Drip is e-commerce focused. Campaign Monitor is agency focused. Sequenzy offers Stripe integration for subscription businesses.
Making the Choice
E-commerce store: Drip. Marketing agency: Campaign Monitor. The markets are different enough that the choice is usually clear.