Campaign MonitorvsDrip

Campaign Monitor vs Drip

Design agency vs e-commerce automation

TL;DR

Campaign Monitor (~$111/mo at 10k) has premium email design and agency features. Drip ($154/mo at 10k) is built for e-commerce with behavioral automation. Choose Campaign Monitor for design and agency work. Choose Drip for e-commerce automation.

Key Differences

The main things that set these tools apart

Target Market

Campaign Monitor is for agencies and general brands. Drip is purpose-built for e-commerce. Different audiences.

E-commerce Features
Drip wins

Drip has deep e-commerce integration, behavioral tracking, and revenue attribution. Campaign Monitor has basic e-commerce features.

Email Design Quality
Campaign Monitor wins

Campaign Monitor has premium design tools. Drip's are e-commerce-focused but not as polished. For design, Campaign Monitor wins.

Agency Features
Campaign Monitor wins

Campaign Monitor has robust agency features. Drip has none. For agencies, Campaign Monitor is the only choice.

Pricing Comparison

At 10,000 subscribers

Campaign Monitor
~$111/month

Lite plan, limited features.

Visit Campaign Monitor
Drip
$154/month

Full features, e-commerce focused.

Visit Drip
Sequenzy

The SaaS alternative

$49/month

Best for SaaS, Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
Campaign Monitor
Drip
Sequenzy
Email Design
Email builder
Premium
Good
Good
Template quality
Premium
E-commerce focused
Modern
Design flexibility
Excellent
Good
Good
E-commerce Features
Shopify integration
Basic
Native, deep
Behavioral tracking
Basic
Advanced
Event-based
Revenue attribution
Basic
Per-campaign
Stripe-based
Product recommendations
Automation
Visual automation
Good
Advanced
Good
Behavioral triggers
Basic
Extensive
Event-based
Lead scoring
Agency Features
Client management
Advanced
White labeling
Reseller program

Best For

When to choose each tool

Choose Campaign Monitor if you...
  • Marketing agencies
  • Brands prioritizing email design
  • Companies needing white-label solutions
  • Non-e-commerce businesses
Choose Drip if you...
  • E-commerce stores
  • Shopify and WooCommerce merchants
  • Revenue-focused marketers
  • Behavioral automation needs
Choose Sequenzy if you...
  • SaaS companies
  • Subscription businesses
  • Founders using Stripe
  • Software startups

When to Consider Sequenzy Instead

SaaS Focus

Campaign Monitor is for agencies. Drip is for e-commerce. Neither is built for SaaS. Sequenzy offers native Stripe integration.

Better Pricing for SaaS

At $49/month vs Drip's $154/month, Sequenzy is much more affordable for SaaS companies.

Transactional + Marketing

Both platforms are marketing-focused. Sequenzy unifies transactional and marketing email.

Overview

Campaign Monitor and Drip serve different markets. Campaign Monitor is for agencies and brands wanting premium email design. Drip is built for e-commerce with deep automation and behavioral tracking.

Different Markets

Campaign Monitor helps agencies manage client campaigns with premium design tools. Drip helps e-commerce stores drive revenue with behavioral automation. Little overlap in use cases.

E-commerce Capabilities

Drip has deep Shopify and WooCommerce integration with behavioral tracking, revenue attribution, and product recommendations. Campaign Monitor has basic e-commerce features only.

Email Design Quality

Campaign Monitor has premium email design tools with polished templates. Drip's builder has e-commerce product blocks but isn't as design-focused. For brand aesthetics, Campaign Monitor wins.

Agency Features

Campaign Monitor has robust agency features: client management, white labeling, reseller programs. Drip has no agency features. For agencies, Campaign Monitor is the better choice.

For SaaS Companies

Neither is ideal for SaaS. Drip is e-commerce focused. Campaign Monitor is agency focused. Sequenzy offers Stripe integration for subscription businesses.

Making the Choice

E-commerce store: Drip. Marketing agency: Campaign Monitor. The markets are different enough that the choice is usually clear.

Frequently Asked Questions

Basic support only. Campaign Monitor can integrate with e-commerce platforms but isn't specialized. Drip is purpose-built for e-commerce.

For e-commerce-focused agencies only. Drip lacks client management and white labeling. Campaign Monitor has dedicated agency features.

Campaign Monitor. Its premium design tools are superior. Drip focuses on e-commerce functionality over design polish.

Drip for e-commerce workflows. Campaign Monitor for general marketing automation. Drip's behavioral triggers are more advanced.

Drip at $154/month vs Campaign Monitor's ~$111/month at 10k subscribers. But Drip includes e-commerce-specific features.

Basic only. Drip has advanced behavioral tracking with on-site activity, purchase history, and custom events.

Not quite. Drip focuses on e-commerce functionality. Campaign Monitor excels at email aesthetics.

Export subscribers from Campaign Monitor. Connect Drip to your e-commerce platform. Import contacts. Rebuild workflows using Drip's triggers.

Export contacts from Drip. Import into Campaign Monitor. Rebuild templates with design tools. E-commerce integrations and behavioral data won't transfer.

Both have good deliverability. Campaign Monitor has a longer general track record. Drip optimizes for e-commerce senders.

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Related Comparisons

Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com