GetResponsevsOmnisend

GetResponse vs Omnisend

All-in-one webinars vs e-commerce friendly

TL;DR

GetResponse costs $59/month at 10k contacts with built-in webinars and conversion funnels. Omnisend costs $59/month built for e-commerce with SMS included. Choose GetResponse for webinar marketing, Omnisend for accessible e-commerce email and SMS.

Key Differences

The main things that set these tools apart

Target Market

GetResponse is a general marketing platform. Omnisend is designed for e-commerce. If you run an online store, Omnisend's e-commerce focus makes workflows easier. If you need webinars, GetResponse is the only choice.

Built-in Webinars
GetResponse wins

GetResponse has native webinar hosting for up to 500 attendees. Omnisend has no webinar functionality. For webinar marketing, GetResponse wins decisively.

SMS Integration
Omnisend wins

Omnisend includes SMS credits in the base plan with unified email and SMS workflows. GetResponse has SMS as a separate add-on. For multichannel e-commerce, Omnisend is more integrated.

Automation Depth
GetResponse wins

GetResponse has more advanced automation with complex conditional logic. Omnisend's automation is simpler but designed specifically for e-commerce workflows.

Pricing Comparison

At 10,000 subscribers

GetResponse
$59/month

Email Marketing plan with unlimited sends, AI tools

Visit GetResponse
Omnisend
$59/month

Standard plan with unlimited emails, SMS credits included

Visit Omnisend
Sequenzy

The SaaS alternative

$49/month

Subscriber-based, Stripe integration, SaaS-focused

Feature Comparison

Side-by-side feature breakdown

Feature
GetResponse
Omnisend
Sequenzy
Webinars & Events
Built-in webinars
100-500 attendees
On-demand webinars
Evergreen recordings
Paid webinars
Built-in payments
Webinar funnels
Pre-built templates
E-commerce Features
Shopify integration
Basic
Good native
Product recommendations
Basic
Built-in
Abandoned cart
Available
Pre-built
Revenue tracking
Basic
E-commerce focused
Basic
Multichannel
Email marketing
Full-featured
Full-featured
Full-featured
SMS marketing
Add-on
Built-in
Push notifications
Web push
Web push
Popups
Marketing Automation
Automation builder
Visual, advanced
Visual, simple
Visual builder
Pre-built workflows
General templates
E-commerce focused
SaaS-focused
Behavioral triggers
Comprehensive
E-commerce events
Stripe events
Conditional logic
Advanced
Standard
Landing Pages & Funnels
Landing pages
AI-powered builder
Basic
Conversion funnels
30+ templates
Website builder
AI website builder
Forms
Various types
E-commerce forms
Basic

Best For

When to choose each tool

Choose GetResponse if you...
  • Coaches and educators running webinars
  • Service businesses without e-commerce
  • Teams needing conversion funnels
  • Users who want advanced automation
  • Businesses with diverse marketing needs
Choose Omnisend if you...
  • Small to mid-size e-commerce stores
  • Shopify merchants wanting simplicity
  • Businesses needing email + SMS unified
  • Online stores with limited marketing resources
  • E-commerce beginners
Choose Sequenzy if you...
  • SaaS companies and software businesses
  • Founders building on Stripe
  • Teams needing subscription-aware automation
  • Startups wanting SaaS-specific features

When to Consider Sequenzy Instead

Built for SaaS, Not E-commerce

Omnisend is for e-commerce. GetResponse is general marketing. Sequenzy is built specifically for SaaS companies with Stripe integration and subscription-aware automation.

Best Value for SaaS

At $49/month for 10k subscribers, Sequenzy costs less than both platforms while offering SaaS-specific features like billing event triggers.

Subscription Business Focus

If you're selling software subscriptions, Sequenzy's trial conversions and churn prevention features are more relevant than e-commerce cart abandonment.

Try Sequenzy Free

Overview

GetResponse and Omnisend are priced similarly but serve different markets. GetResponse is an all-in-one marketing platform with unique webinar hosting. Omnisend is designed for e-commerce with easy setup and built-in SMS. See our Omnisend comparison for more details.

The choice depends on whether you need webinars or e-commerce features.

The Core Difference

GetResponse has evolved into a full marketing platform with webinars, conversion funnels, and AI tools. It works for various business types and offers advanced features.

Omnisend is built specifically for e-commerce. Shopify integration, abandoned cart flows, and product recommendations come pre-built. It's simpler than Klaviyo but still e-commerce focused.

Pricing: Both ~$59 at 10K

At 10,000 contacts, both GetResponse and Omnisend cost approximately $59/month.

GetResponse includes unlimited sends. Omnisend includes unlimited emails plus SMS credits. The pricing is comparable, so the choice comes down to features and focus.

Where GetResponse Wins

Built-in Webinars: This is GetResponse's killer feature. Run live webinars, create evergreen funnels, accept payments. Omnisend has nothing comparable.

Advanced Automation: More sophisticated conditional logic and workflow options for complex marketing needs.

Conversion Funnels: 30+ templates for lead generation and sales. Useful for service businesses and coaches.

Where Omnisend Wins

E-commerce Focus: Pre-built workflows for cart abandonment, browse abandonment, and product recommendations. Designed for online stores.

SMS Integration: SMS included in the base plan with unified email and SMS workflows. GetResponse requires a separate add-on.

Simplicity for E-commerce: Easier to set up for Shopify stores with less configuration needed.

For SaaS Companies

Neither GetResponse nor Omnisend is built for SaaS. GetResponse is general marketing. Omnisend is e-commerce.

If you're selling software subscriptions, consider Sequenzy. Stripe integration, trial conversion automation, and churn prevention at $49/month.

Frequently Asked Questions

GetResponse is better for general marketing and webinars. Omnisend is better for e-commerce with simpler setup. They serve different markets.

Yes. GetResponse has built-in webinar hosting for live events (100-500 attendees), on-demand recordings, and paid webinars. Omnisend has no webinar features.

Both cost approximately $59/month at 10k contacts. GetResponse includes unlimited sends. Omnisend includes unlimited emails plus SMS credits.

Omnisend has better Shopify integration with e-commerce-specific features. GetResponse's Shopify integration is basic. For pure e-commerce, Omnisend is easier.

No. Omnisend focuses on e-commerce email and SMS. No webinar functionality.

Omnisend includes SMS in the base plan with unified email and SMS workflows. GetResponse has SMS as a separate add-on. For multichannel, Omnisend is more integrated.

GetResponse has basic e-commerce features. For simple stores, it works. For serious e-commerce focus, Omnisend is designed for that use case.

GetResponse has more advanced automation with complex conditional logic. Omnisend's automation is simpler but pre-built for e-commerce workflows.

Yes. Omnisend is designed to be accessible for e-commerce beginners with pre-built workflows and simple setup. GetResponse has more features but steeper learning curve.

Export contacts from Omnisend including custom properties. Import into GetResponse with field mapping. Rebuild automations in GetResponse's builder. Note that e-commerce-specific workflows may need adaptation.

Export contacts from GetResponse as CSV. Import into Omnisend and connect your store. Use Omnisend's pre-built e-commerce workflows. Note that webinar workflows and conversion funnels won't transfer.

Neither. GetResponse is general marketing, Omnisend is e-commerce. SaaS companies should consider Sequenzy for Stripe integration and subscription-aware automation.

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Start Free TrialSee All Features

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com