Overview
Mailmodo and HubSpot represent different scales of marketing technology. HubSpot is an enterprise marketing, sales, and CRM platform where email is one of many features. Mailmodo is a focused email marketing tool built around AMP technology. For more details, see our HubSpot comparison.
The choice often comes down to scope and budget.
Platform Scope Difference
HubSpot Marketing Hub includes email marketing, landing pages, blog/CMS, social media management, SEO tools, and comprehensive analytics - all integrated with HubSpot CRM and Sales Hub.
Mailmodo is specifically an email marketing platform. Its differentiator is AMP email technology for interactive elements. It doesn't have CRM, landing pages, or other marketing tools.
AMP Email Technology
Mailmodo's unique value is AMP emails - interactive emails where recipients can fill forms, take surveys, or interact with content without leaving their inbox. This can boost engagement for specific use cases.
HubSpot has no AMP support. Its email strength is CRM integration - you can trigger emails based on deal stages, contact properties, and comprehensive behavioral data.
The AMP limitation remains: it only works in Gmail and Yahoo Mail.
Pricing Reality
The price gap is substantial. Mailmodo Pro costs $78/month for 10,000 subscribers. HubSpot Marketing Hub Professional starts at $800/month and scales higher with more contacts and features.
Mailmodo is accessible for teams wanting to experiment with email. HubSpot is an investment for organizations needing comprehensive marketing automation.
CRM and Sales Integration
HubSpot's power is the integrated ecosystem. Your email marketing connects directly to CRM records, sales pipeline, and service tickets. You can see the complete customer journey.
Mailmodo can integrate with external CRMs via Zapier or native connections, but it's not the seamless experience HubSpot provides.
When Each Platform Shines
Choose Mailmodo when: You want AMP email technology without major investment. Your budget is limited. You have a Gmail-heavy audience. Email marketing is your primary need, not full marketing automation.
Choose HubSpot when: You need unified marketing and sales. CRM integration is important. You want landing pages, blog, and comprehensive analytics. Your budget supports enterprise tooling.
For SaaS Companies
Both platforms can work for SaaS, but neither is built specifically for software businesses. HubSpot is powerful but expensive with features SaaS may not need. Mailmodo offers AMP but not subscription-aware automation.
For SaaS email with Stripe integration, consider Sequenzy as a focused, cost-effective alternative.