Overview
Moosend and AWeber both target email marketers wanting solid features without premium prices. They come from different eras. AWeber pioneered autoresponders in 1998. Moosend is a modern challenger offering better value.
The question is whether AWeber's track record justifies paying more than double the price.
The Price Gap
Moosend costs $32/month for 10,000 subscribers with unlimited sends. AWeber costs $70/month for the Plus plan.
That is $456/year in savings with Moosend. Both include unlimited sends, so the difference is pure feature and brand comparison.
Automation: The Modern Advantage
Here is something ironic: AWeber invented autoresponders, but Moosend has better automation today.
Moosend offers visual workflow builders, 18+ pre-built recipes, and more sophisticated triggers. AWeber's automation feels dated and has not kept pace with modern platforms.
If automation complexity matters, Moosend delivers more capability at lower cost.
Templates: AWeber's Library
AWeber has 600+ email templates built over 25 years. They also have Smart Designer, an AI tool that creates branded templates by analyzing your website.
Moosend has 75+ templates. Functional, but less variety.
For users who want extensive template options or AI-assisted design, AWeber offers more.
The Trust Factor
AWeber has been delivering emails since 1998. Their deliverability infrastructure is battle-tested. They have seen every email client change, every spam filter evolution, every best practice emerge.
Moosend is newer with less track record. They are solid, but AWeber has decades of proven reliability.
For businesses where deliverability is critical and reputation matters, AWeber's history provides confidence.
Interface and Experience
Moosend has a more modern, cleaner interface. It feels like contemporary software.
AWeber works but shows its age. Some features feel clunky compared to newer platforms.
For teams that value modern UX, Moosend is more pleasant to use.
The Decision
Choose Moosend when: Budget is priority, you want better automation, or you prefer modern interfaces. Moosend delivers more features for less money.
Choose AWeber when: You value proven deliverability, want extensive templates, or need web push notifications. The track record has value.
For SaaS Companies
Neither Moosend nor AWeber is built for SaaS. Both are general marketing tools without subscription billing awareness.
Sequenzy offers Stripe integration for subscription-aware automation. At $49/month for 10k subscribers, it sits between both platforms while providing trial expiry emails, failed payment recovery, and churn prevention designed for software businesses.