SendXvsHubSpot

SendX vs HubSpot

Budget email tool vs enterprise marketing platform

TL;DR

SendX is 10x cheaper but email-only. HubSpot is a complete marketing, sales, and service platform with free CRM. Choose SendX for budget email blasts, HubSpot for unified customer platform. Sequenzy offers SaaS-specific features at mid-range pricing.

Key Differences

The main things that set these tools apart

Scope
HubSpot wins

HubSpot is a complete customer platform: CRM, marketing, sales, service, websites. SendX is email only. Comparing them is like comparing a car to a whole transportation network.

Price
SendX wins

SendX is $59.99/mo vs HubSpot Marketing Hub Professional at $800+/mo. 10x+ difference. HubSpot's free CRM is excellent, but real marketing features require premium.

Free tier value
HubSpot wins

HubSpot offers free CRM with unlimited contacts, basic email, forms, and chat. SendX only has a 14-day trial. HubSpot's free tools are genuinely useful.

Complexity
SendX wins

HubSpot's power comes with complexity. SendX is simple to use immediately. For basic email needs, HubSpot may be overwhelming.

Pricing Comparison

At 10,000 subscribers

SendX
$59.99/month

Unlimited sends. ~$45/mo with annual billing.

Visit SendX
HubSpot
$800+/month

Marketing Hub Professional. Starter is $20/mo. Free tools available.

Visit HubSpot
Sequenzy

The SaaS alternative

$49/month

300k emails. Stripe integration, AI generation, transactional included.

Feature Comparison

Side-by-side feature breakdown

Feature
SendX
HubSpot
Sequenzy
Pricing
Price for email at 10k
$59.99/mo
$800+/mo
$49/mo
Free CRM
Yes (unlimited contacts)
Email sends
Unlimited
5x marketing contacts
300k/month
Entry price
$9.99/mo
Free - $20/mo
$19/mo
Platform Scope
CRM
Full CRM included
Sales tools
Sales Hub
Service desk
Service Hub
Website builder
CMS Hub
Marketing Features
Marketing automation
Basic visual
Enterprise-grade
AI-powered
Landing pages
Basic
Full builder
Reporting
Basic
Advanced analytics
Growth-focused
A/B testing
Subject lines
Comprehensive
Subject lines
SaaS Features
Stripe integration
Via Zapier
Via integration
Native OAuth
AI generation
Basic
Content assistant
Full sequences
MRR segmentation
With custom properties

Best For

When to choose each tool

Choose SendX if you...
  • Only need email marketing
  • Budget is primary constraint
  • Simple requirements
  • Don't need CRM or sales tools
Choose HubSpot if you...
  • Need unified customer platform
  • Want CRM + marketing + sales together
  • Can invest in comprehensive solution
  • Enterprise or growth-stage company
Choose Sequenzy if you...
  • Running a SaaS or subscription business
  • Want AI to generate email sequences
  • Need native Stripe integration
  • Mid-range budget with SaaS focus

When to Consider Sequenzy Instead

SaaS-Specific Features

SendX is generic. HubSpot requires expensive custom setup for subscription businesses. Sequenzy has native Stripe integration with MRR segmentation built-in.

Right-Sized for SaaS

HubSpot is powerful but expensive. SendX is cheap but basic. Sequenzy offers SaaS-specific features at mid-range pricing—the right balance for software companies.

AI Sequence Generation

HubSpot has content assistant. Sequenzy generates complete email sequences—onboarding, retention, win-back—from descriptions. Different capability.

Overview

SendX and HubSpot serve fundamentally different purposes. SendX is a budget email marketing tool. HubSpot is a comprehensive customer platform including CRM, marketing automation, sales tools, service desk, and website builder.

See our SendX comparison and HubSpot comparison for individual deep dives.

Different Categories

SendX: Email marketing tool. $59.99/mo for unlimited sends. Basic automation. That's it.

HubSpot: Customer platform.

  • Free CRM (unlimited contacts)
  • Marketing Hub (email, automation, landing pages)
  • Sales Hub (deals, sequences, meetings)
  • Service Hub (tickets, knowledge base)
  • CMS Hub (website builder)

Comparing them is like comparing a bicycle to a transportation network.

HubSpot's Free Value

HubSpot's free tier is genuinely useful:

  • Unlimited CRM contacts
  • Basic email (2,000 sends/month)
  • Forms and landing pages
  • Live chat
  • Meeting scheduling

Many businesses run entirely on free HubSpot. This alone beats SendX's 14-day trial.

The Price Jump

HubSpot's real marketing features require Marketing Hub Professional at $800+/mo. This includes:

  • Marketing automation
  • Advanced reporting
  • A/B testing
  • Custom workflows
  • Predictive lead scoring

SendX offers basic versions of some features for $59.99/mo. The capability gap matches the price gap.

When SendX Makes Sense

Email-Only Needs

If you genuinely only need to send emails and have CRM elsewhere (or don't need CRM), SendX delivers at lower cost.

Budget Constraints

$59.99/mo vs $800+/mo is significant. For startups or small businesses, SendX might be all that's affordable.

Simplicity

SendX is simple to use immediately. HubSpot's power requires learning and setup. For quick email campaigns, SendX has lower friction.

Unlimited Sends

SendX offers unlimited sends. HubSpot caps at 5x marketing contacts. For high-volume email, SendX removes limits.

For SaaS Companies

Neither platform is optimized for subscription businesses:

  • SendX lacks subscription awareness entirely
  • HubSpot requires expensive custom properties for MRR tracking

For SaaS-specific features with native Stripe integration, Sequenzy offers subscription automation and AI sequences at $49/month for 10,000 subscribers (120k emails)—between SendX's budget and HubSpot's enterprise pricing.

The Verdict

Choose HubSpot if you need a unified customer platform with CRM, marketing, sales, and service. The free CRM is excellent. Enterprise features justify enterprise pricing.

Choose SendX if you only need email marketing, budget is constrained, and you don't need CRM or sales tools.

Choose Sequenzy if you run a SaaS and need subscription-aware automation with native Stripe integration at mid-range pricing.

For more options, see HubSpot alternatives or SendX alternatives.

Frequently Asked Questions

For the complete platform, potentially yes. HubSpot replaces CRM + email + landing pages + sales tools + service desk. If you need all that, the value is there. For email only, no.

Yes, genuinely. Unlimited contacts, deal tracking, basic email, forms, chat. Many businesses run on free HubSpot CRM. Email marketing features are limited on free.

HubSpot Starter is $20/mo for 1,000 contacts with basic email. Scales up from there. Real marketing automation requires Professional at $800+/mo. For email only, SendX is cheaper.

No, SendX is email marketing only. You'd need separate CRM. HubSpot's free CRM makes this comparison lopsided—HubSpot includes CRM, SendX doesn't.

HubSpot's enterprise-grade automation is far more sophisticated. SendX has basic visual workflows. HubSpot can orchestrate complex multi-channel journeys.

The free CRM is perfect for small businesses. Marketing Hub Professional's price ($800+/mo) targets larger companies. There's a free-to-starter tier gap before enterprise pricing.

No, HubSpot limits sends to 5x marketing contacts monthly. SendX offers unlimited. For high-volume email, SendX removes constraints.

Yes, but it's a significant transition. HubSpot's value comes from integrated data. Migration means rebuilding in a new ecosystem.

HubSpot works for SaaS but requires expensive custom setup. SendX is generic. Sequenzy is purpose-built for subscription businesses with Stripe integration.

You can, but integration is limited. HubSpot's value comes from using its own tools together. Mixed stack loses that integration benefit.

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Related Comparisons

Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com